[Remote] Director, Growth Marketing
Note: The job is a remote job and is open to candidates in USA. PDQ is a company that simplifies device management and is seeking a Director of Growth Marketing to lead their acquisition, demand generation, and customer marketing strategies. This role involves collaboration across various departments to achieve pipeline and revenue goals while overseeing customer journey touchpoints and integrating AI into marketing efforts.ResponsibilitiesDevelop and execute growth marketing strategies for all products aligned with business objectives, leveraging data-driven insights and market trends to optimize performance across all channelsOwn the marketing pipeline, overseeing lead generation, qualification, and conversion processes to drive revenue growth and achieve sales targets across new logo, cross-sell, self-serve, and sales-assisted motionsOversee Growth Marketing owned customer journey touchpoints - including email, digital, paid media and events - bringing together cohesive experiences and nurture programs to move prospects through the funnelAct as a key liaison between leadership groups, collaborating closely with cross-functional teams including Revenue, Revenue and Marketing Operations, Product, and Finance to ensure alignment of Growth Marketing strategies with overall business goals, objectives, and critical initiativesLead the integration of AI and automation into the growth marketing function – enabling teams to scale experimentation, optimize performance, and improve forecasting accuracyContinuously monitor, analyze, and optimize campaign performance across all Growth Marketing channels, leveraging data-driven insights to drive improvements in conversion rates, customer engagement, retention, and ROIProvide leadership, guidance, and mentorship to the Growth Marketing team, fostering a culture of collaboration, innovation, and accountabilityDevelop and manage the marketing budget with senior leadership, allocating resources effectively to maximize ROI and drive scalable growthProvide regular updates and reports to stakeholders and leadership on key performance metrics, growth initiatives, and market trendsLead quarterly and annual planning for the Growth Marketing teams, setting quarterly and monthly pipeline targets for each product in partnership with Revenue team leadershipSkillsProven leadership skills with experience managing and developing high-performing teamsExcellent analytical skills with the ability to translate data into actionable insights and strategiesResults-driven with the ability to thrive in a dynamic and rapidly changing environmentStrong communication and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organizationBachelor's degree in Marketing, Business Administration, or a related field7+ years of B2B growth experience at a SaaS or technology companyA proven track record of building and leading demand generation and customer marketing programs that consistently meet or exceed pipeline targetsDemonstrated ability to lead a team focused on revenue growth and customer acquisition in a fast-paced, high-growth environmentStrong understanding of paid media strategy and performance across search and social channels, with experience overseeing execution through direct reportsDeep experience across the full demand marketing mix - paid media, email, SEO, website, and emerging channels like AEO - with the ability to connect channel performance to pipeline and revenue outcomesExperience with marketing automation platforms, CRM systems, and analytics toolsExperience in pipeline management and revenue attribution modelingDemonstrated AI literacy with experience leading AI-driven transformation across the marketing organization to drive efficiency, targeting precision, and ROIOwnership: You take responsibility for projects, drive results, and deliver on commitmentsHonesty: You demonstrate integrity, transparency, and ethical behavior in all interactionsCollaboration: You work effectively with cross-functional teams and foster a culture of teamworkImprovement: You continuously seek opportunities for growth, innovation, and personal developmentBenefits4-Day Work WeekEquityManagers who champion professional development100% Premium Coverage for medical, dental and vision for you and your dependents100% Premium Coverage for Short Term Disability, Long Term Disability, Life, and AD&D InsuranceCompany Match of the first 6% of your employee deferralsFlexible Paid Time Off Policy that treats you like the adult that you areHealth Savings Account (HSA) and wellness incentivesQuarterly Company Values Award (team member nominated)Company OverviewPDQ is an IT company that provides security and device management solutions for sysadmins via software deployment and administrator tools. It was founded in 2001, and is headquartered in Salt Lake City, Utah, USA, with a workforce of 201-500 employees. Its website is https://www.pdq.com/.