[Remote] Director, Global Alliance & Partnerships Marketing
Note: The job is a remote job and is open to candidates in USA. Jabra is a company focused on bringing people closer through innovative audio and video solutions. They are seeking a Director of Global Alliance & Partnerships Marketing to lead the global partner marketing strategy and execution, particularly in the AI ecosystem, while working with key partners like Microsoft, Zoom, and Google.ResponsibilitiesDefine the global vision and direction for how partner/alliance marketing drives demand to, with, and through our ecosystemLead the development and execution of global partner GTM plans, and then either execute via direct team or enable further regional Marketing teams to activate them effectivelyBuild scalable, repeatable programmes that can be localised while staying consistent in message and qualityLead the shift from UC partner marketing (today) to AI ecosystem growthBuild and execute joint marketing plans with strategic partners (including Microsoft, Zoom, Google) that drive awareness, enablement and demandLead an integrated partner communications approach (toolkits, partner portals, content streams, events, digital), ensuring a consistent āone voiceā across the ecosystemWork with the global brand/content team to create messaging thatās fresh, simple, differentiated, and built to inspire partner sellers and customersOwn partner marketing investment strategy, including Market Development Funds (MDF) governance, planning, execution and ROI measurementProactively seek and secure investments from Alliances and other PartnersDefine annual goals and KPIs, cascade them regionally, and build a performance rhythm that turns data into decisionsDrive continuous improvement in programme structure and execution agility, reducing complexity and increasing impactDirect and coordinate cross-functional stakeholders across sales, alliances, finance, analytics and regional marketing, delivering outcomes in a highly matrixed environmentCoach and mentor a matrix alliance marketing teamāraising the bar on execution quality, accountability and partner-centric thinkingSkillsProven experience working with alliance partners such as (but not limited to) Microsoft, Zoom and Google at regional or global levelSignificant experience leading partner or alliance marketing programmes in B2B, covering GTM strategy, joint campaigns, enablement & eventsStrong capability in securing and allocating MDF / co-marketing fund management, performance tracking and ROI storytelling. Experience of building new funding models, beyond MDF, is desirableDemonstrable success driving partner GTM alignment & executing joint plans with executive-level partner stakeholders to drive growth and/or efficienciesExposure to AI and Agentic AI in marketing & GTM contextComfort operating as a data-driven decision-maker with business/financial management skillsStrong analytical and research orientation; curious, commercially sharp, and able to quantify opportunitiesExperience building integrated partner communications strategies at global scaleExperience improving programme processes to increase execution agility and reduce complexityComfort partnering closely with finance/ops/analytics to build dashboards and business reviewsBenefitsAt GN we pride ourselves on encouraging flexible working whenever possible.We trust our people to get the job done, to know when in-person collaboration is better than hybrid, and to be present when it's needed most.We encourage you to apply Even if you donāt match all the above-mentioned skills, we will gladly receive your application if you think you have transferrable skills.Should you have any specific requirements for the interview please let the hiring manager know upon accepting invitation to interview.Company OverviewJabra is a global producer of innovative headset, video and speakerphone solutions. It was founded in 1983, and is headquartered in Lowell, Massachusetts, USA, with a workforce of 1001-5000 employees. Its website is http://www.jabra.com.Company H1B SponsorshipJabra has a track record of offering H1B sponsorships, with 4 in 2024, 15 in 2023, 2 in 2022, 8 in 2021, 6 in 2020. Please note that this does not guarantee sponsorship for this specific role.