[Remote] Digital Optimization Analyst

Note: The job is a remote job and is open to candidates in USA. Frontdoor, Inc. is on a mission to make life easier for homeowners through innovative technology and quality customer service. The Digital Optimization Analyst role supports revenue growth by executing A/B testing and personalization, collaborating with various teams to transform business insights into impactful digital experiences.ResponsibilitiesOwn end-to-end test execution, from experiment design through implementation and analysisCollaborate and ideate with product, marketing, and business stakeholders to understand objectives and translate requirements into A/B tests or machine learning–driven solutionsGenerate test hypotheses, define success metrics, and assess feasibility and prioritization of A/B testsExecute experiments directly within A/B testing platform, including variation development and metric tracking; partner with UX and engineering teams for more complex experiments by writing feature requirements and ensuring experiment qualityDrive A/B test prioritization to align with key business objectivesCommunicate timely, clear analyses of test results to key stakeholders and the broader organization, including insights and recommended next steps to ensure continuous improvementIdentify opportunities to increase experimentation scale via automation and AI solutionsMay assume other duties as assignedSkillsProficiency with A/B testing and personalization platforms such as Optimizely Web, Adobe Target, or VWO; Optimizely Web experience preferredWorking knowledge of HTML, CSS, and JavaScript required; proficiency preferredFundamental understanding of statistics, including hypothesis testing and experimental designProficiency with web analytics tools (Google Analytics 4), Microsoft Excel, SQL, and data visualization techniques requiredStrong demonstrated verbal and written communication abilities including presentation skills; must be able to communicate clearly and effectively with both business and technical teamsExperience with project management tools such as Jira and Confluence preferredFamiliarity with AI-driven CRO tools, Generative AI Prompting, and AI Workflow AutomationBachelor's degree in Statistics, Information Systems, Marketing, or equivalent experience or training2+ years of experience in designing, implementing and analyzing A/B or MVT tests, preferably in an e-commerce environmentProven ability to handle multiple responsibilities/projects concurrently while meeting deliverablesAbility to work independently in a remote environmentStrong analytical and problem-solving capabilitiesAbility to work collaboratively in a fast-paced remote team environmentBenefitsAt Frontdoor certain roles are eligible for additional rewards and incentives. Speak directly to your recruiter to learn more.Our approach to benefits is holistic, and includes health, wellbeing and financial components including: insurance for medical/pharmacy, dental, vision, life, and disability, weight loss and smoking cessation programs, matching 401(k) and ability to participate in our employee stock purchase plan.Company OverviewFrontdoor is a company that’s on a mission to make home ownership simple. It was founded in 1971, and is headquartered in Memphis, Tennessee, USA, with a workforce of 1001-5000 employees. Its website is https://frontdoorhome.com/.