[Remote] Digital Advertising Consultant

Note: The job is a remote job and is open to candidates in USA. DealerOn is an online marketing company providing website and agency services to automotive dealerships across North and South America. The Digital Advertising Consultant will manage and optimize multi-channel advertising campaigns for automotive dealer clients, serving as a trusted advisor to provide actionable insights and strategies that align with client goals.ResponsibilitiesManage accounts through the life-cycle starting with on-boarding to regular day to day account managementRespond to customer requests and communications in a timely manner, based on SLAs set by the companyMaintain a customer retention rate that is deemed acceptable by the companyAct as a true consultant by understanding the client’s core goalsPlan advertising strategy on a monthly and quarterly basis with clientsExecute and present results of key initiativesIdentify opportunities to enhance a client's advertising portfolioEnsure that accounts meet client defined budget and metric goalsOptimize accounts on a regular basis based on best practices outlined by the companyDeploy A/B testing and CRO tactics to improve account performanceSkillsBachelor's Degree or equivalent experienceExcellent attention to detail, especially with communication (written and verbal) and meeting deadlinesKnowledge of Google Analytics or other bid optimization toolsProficiency in Excel, Microsoft Word and Outlook2+ years' experience managing digital campaigns1+ years account management or customer service experienceGoogle Analytics CertificationGoogle AdWords and Bing Ads CertificationsExperience as a PPC analystExperience with ads management software such as Fluency, Kenshoo, Marin, Doubleclick, Searchforce or AcquisioProject management experienceAutomotive marketing / automotive internet sales experiencePrior experience with digital marketing agenciesBenefitsMedical, dental and vision insuranceCompany matched 401K planFlexible PTO + Sick Leave6 weeks paid Parental Leave8 Paid National HolidaysCompany-paid basic Life InsuranceVoluntary supplemental Life InsuranceVoluntary long-term/short-term disability insuranceVoluntary Pet InsuranceOptional Healthcare/Dependent Care FSA AccountCompany OverviewCar dealers using DealerOn’s websites and marketing services generate more leads and sell more cars than ever before. It was founded in 2002, and is headquartered in Derwood, Maryland, USA, with a workforce of 501-1000 employees. Its website is http://www.dealeron.com/.