[Remote] Customer Marketing Manager
Note: The job is a remote job and is open to candidates in USA. Pindrop is the Real Human + Right Human® Identity Trust Platform for the AI era. As a Customer Marketing Manager, you will own and scale customer advocacy, reference, and lifecycle programs to drive retention, expansion, and revenue influence.ResponsibilitiesBuild and run a structured advocacy program so Sales always has reference customers ready across key segments and accountsMaintain a healthy pipeline of case studies, testimonials, and reviews by proactively recruiting and nurturing advocatesOwn the intake-to-fulfillment process for reference requests so Sales gets what they need and customers aren't overaskedWrite and produce customer stories that actually get used: case studies, one-pagers, win stories, video scriptsUse AI tools to streamline how the team works (content ideation, segmentation, message testing) and document what works so GTM teams can move fasterBuild campaigns that help customers get more value from Pindrop: onboarding journeys, feature adoption nudges, and lifecycle communications aimed at expansion and retentionRun the Customer Advisory Board (CAB), bringing together exec-level customers to provide strategic input on product direction and company prioritiesManage the Executive Sponsorship Program (ESP), pairing Pindrop executives with key accounts to deepen relationships and ensure strategic alignmentPartner with Customer Success to monitor engagement signals and intervene before customers disengageCapture the voice of the customer (VoC) and turn those insights into sharper messaging, better enablement, and concrete product feedbackOwn CFX, Pindrop's annual customer conference: recruit customer speakers, shape the agenda, and drive attendance in partnership with CS and SalesRun smaller, recurring touchpoints (webinars, roundtables, advisory sessions) that keep customers engaged between CFXEnsure every event surfaces insights that feed back into product and messagingDefine KPIs for each program and build dashboards with Marketing Ops/RevOps that track advocacy participation, reference utilization, content consumption, and pipeline influenceUse AI tools to streamline reporting and surface insights fasterCapture the voice of the customer (VoC) and turn those insights into sharper messaging, better enablement, and concrete product feedbackSkills4+ years in B2B SaaS or enterprise software marketing, with at least 3 focused on customer marketing, advocacy, or lifecycle programsA track record of building advocacy programs that moved real metrics — retention, expansion, pipeline, or sales velocityHands-on experience with marketing automation and CRM (Marketo, HubSpot, Salesforce, or similar)Genuine, day-to-day use of generative AI tools (Claude, ChatGPT, Jasper, CopyAI, or similar) to produce better work fasterExperience running customer communities, user groups, or advisory boardsExperience with advocacy and review platforms (G2, TrustRadius, Influitive, or similar)Background in cybersecurity, fraud, contact center, or AI/ML products and the ability to translate technical complexity into clear customer valueFamiliarity with AI concepts in GTM contexts (personalization, AI agents, LLM-driven workflows)Experience planning and executing customer-facing conferences or large-scale events, including speaker management, agenda development, and attendance strategyComfort working with data and analytics tools to measure program performance, build reports, and translate numbers into actionable insightsBenefitsCompetitive compensation, including equity for all employeesUnlimited Paid Time Off (PTO)Generous health and welfare plans to choose from - including one employer-paid 5employee-only6 plan!Best-in-class Health Savings Account (HSA) employer contributionAffordable vision and dental plans for you and your familyEmployer-provided life and disability coverage with additional supplemental optionsPaid Parental Leave - Equal for all parents, including birth, adoptive & foster parentsOne year of diaper delivery for your newest addition to the family! Its our way of welcoming new Pindroplets to the family!Identity protection through Norton LifeLockRecurring monthly Phone and Internet allowanceOne-time home office allowanceRemote first environment 6 meaning you have flexibility in your day!Company holidaysAnnual professional development and learning benefitPick your own Apple MacBook ProRetirement plan with competitive 401(k) matchWellness Program, including Employee Assistance Program, 24/7 TelemedicineCompany OverviewPindrop uses AI-based IVR authentication and anti-fraud solutions to increase efficiency in call centers and stop fraudulent transactions. It was founded in 2011, and is headquartered in Atlanta, Georgia, USA, with a workforce of 201-500 employees. Its website is http://pindrop.com.Company H1B SponsorshipPindrop has a track record of offering H1B sponsorships, with 11 in 2025, 12 in 2024, 8 in 2023, 14 in 2022, 22 in 2021, 22 in 2020. Please note that this does not guarantee sponsorship for this specific role.