[Remote] Creative Director, Performance Marketing

Note: The job is a remote job and is open to candidates in USA. Owner.com is an AI growth system for local restaurants, aiming to help independent businesses succeed online. The Creative Director, Performance Marketing will drive the creative quality and strategic direction of paid media campaigns, shaping how millions of small business owners experience the brand across various marketing surfaces.ResponsibilitiesProduce and direct creative across all paid marketing surfaces (Meta, YouTube, CTV, lifecycle, CRO) with tens of millions of dollars of ad budget a yearOwn and understand the P&L impact of ad campaigns across channels: you’ll partner partner across teams to ensure coherence across the customer journey from ad impression to conversion and activationShape the expression of Owner’s brand across channels, ensuring every asset meets Owner's brand and quality bar and creates a consistent experienceBuild and own the creative testing framework: write hooks, scripts, concepts, and briefs for each testing sprintOversee the QC process for for in-house and contractor creatives: Create scalable creative review processes and quality standards that maintain excellence at high volumeEstablish the organic-to-paid creative pipeline: creative feedback loops to identify top organic performers and adapt them for paid channels and vice versaWork with the growth team on performance analytics to track what's working and iterate on best performersSkills5+ years of experience in creative direction for performance marketingDemonstrated portfolio of performance creative across multiple channels (Meta, YouTube, CTV, lifecycle)Data fluency: you can build infrastructure to ingest campaign performance data and translate insights into creative directionExperience building creative testing frameworks and production pipelines at scaleComfort with full-funnel creative: ads, landing pages, email, CROBias for clear systems and documentationActive use of AI-enabled tools, automation, and workflowsBenefitsComprehensive health coverageRemote-first workplaceUnlimited PTOExtra fun perksCompany OverviewWe're building AI that every local business owner will use to succeed, starting with restaurants. owner.com/builders-wanted It was founded in 2018, and is headquartered in Palo Alto, California, USA, with a workforce of 501-1000 employees. Its website is https://owner.com.