[Remote] Coordinator, Field Marketing - BeatBox

Note: The job is a remote job and is open to candidates in USA. Ambev Tech, part of Anheuser-Busch, is dedicated to creating a future with more cheers by delivering high-quality beverages. They are seeking a Field Marketing Coordinator to build local networks and activate marketing programs for BeatBox, ensuring successful brand development through events and consumer engagement.ResponsibilitiesWin over the 21+ consumers to bring BeatBox to life in your market!Build a local network while infusing national strategies and philosophy in the fieldTranslate national programs into successful local activation through product sampling, event partnerships, and on-premise activationHire, train, and staff a field marketing team of brand reps to execute on-premise activations, off-premise activations, local events, influencer/VIP support, product drops, and any additional field marketing effortsAlign with your Sales/Trade Marketing counterparts to support activations, merchandising, and sales blitzes in your areaActivate national events with other FMSs/Brand Reps in regional territoriesDevelop relationships with on-premise managers, off-premise managers, and wholesale sales and marketing departmentsRide-alongs with distributors to help with sales supportAbility to maintain storage facility, infrastructure, product inventory, swag, and any additional marketing materials assigned to your areaIdentify event opportunities in your area that require sampling activationsIdentify Beatbox influencers and partnership opportunities to support your local marketDevelop social media content that could be used in local area campaignsMaintain focus on the home market while additionally co-managing eventsDevelop Brand Engagement Activation Team in home markets - demos/scheduling and store visitsManage national/regional festivals from beginning to end (collaborating with BeatBox Field Events Managers) utilizing a master festival checklistSetup weekly 15-minute check-ins with the internal team 8-10 weeks out from the festival to ensure staying on trackOn-site manager for festival (travel) for end-to-end executionPlan and execute activations and coordinate logistics for personnel & POSComplete festival recaps and set up post-festival call to recap with wholesaler, SEM & RDSocial/digital training with FMS teamSkillsThere is a requirement to maintain a state sampling license to legally handle and pour alcohol at eventsDeep understanding of the beverage industry, including knowledge of different types of beverages and the competitive landscapeAbility to develop and execute marketing strategies and campaigns that drive brand awareness and product salesProficiency in planning and executing events and promotions, such as product launches, tastings, and sponsorships, to engage consumers and build brand loyaltyAbility to connect with consumers, gather feedback, and build relationships to enhance brand loyaltyExcellent verbal and written communication skills to convey marketing messages effectively to a diverse audience, including consumers, retailers, and distributorsConfidence and proficiency in delivering presentations to both small and large groups, showcasing product features and benefitsKnowledge of sales processes and the ability to collaborate with sales teams to achieve revenue targetsCreative thinking to develop innovative marketing ideas and campaigns that set the brand apart in a competitive marketSkill in managing marketing budgets efficiently to maximize return on investmentAbility to identify and address challenges and obstacles that may arise during marketing initiativesWillingness to adapt to changing market conditions and consumer preferencesStrong networking and relationship-building skills to collaborate effectively with distributors, retailers, and other stakeholdersEffective organizational skills to manage multiple marketing initiatives and events simultaneouslyAwareness of and compliance with industry regulations, especially if working with alcoholic beveragesExperience and skill in conducting product sampling events and activities2 years of field marketing experience in beverage, CPG, clothing, lifestyle, or health and beauty1 year experience in a leadership/management role to achieve a common goal or objective in a brand sampling environment motivating brand ambassadors towards successPrior experience with Dallas distributor, Ben E Keith, or surrounding Texas DistributorsSuccess in building collaborative projects from idea to executionMarketing communication with emphasis on building strategic partnershipsAlc beverage experience is a plus!Prolonged periods of sitting at a desk and working on a computerEvenings and Weekend support for event activationMust be able to lift up to 15 pounds at timesTravel up to 40% of the time (within local markets)BenefitsHealth benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending AccountsLife Insurance and Disability Income ProtectionGenerous Parental Leave and FMLA policies401(k) Retirement Savings options with a company matching contributionChance to work in a fast-paced environment among a company of ownersFree Beer!Company OverviewAmbev Tech is part of the digital transformation of the largest brewery on the planet, building solutions that influence the whole world. It was founded in 1990, and is headquartered in Blumenau, Santa Catarina, BRA, with a workforce of 1001-5000 employees. Its website is https://ambevtech.com.br/quem-somos/.