[Remote] Content Strategist
Note: The job is a remote job and is open to candidates in USA. Rockit Ranch Productions is looking for a Content Strategist to enhance their content strategy and elevate the CEO/Founder as a thought leader. The role involves developing a comprehensive content calendar, coordinating content distribution, and tracking performance across various platforms.ResponsibilitiesDevelop and maintain a comprehensive content calendarCoordinate content publishing schedules and ensure content is distributed across all appropriate platformsIdentify content opportunities that support business objectives, brand awareness, and audience growthCreate monthly and quarterly content themes, campaigns, and storytelling pillarsMonitor industry trends, social media trends, and emerging content formatsDevelop content strategies that elevate the CEO/Founder as a thought leader, entrepreneur, restaurateur, filmmaker, and community leaderIdentify opportunities for founder-focused content, including behind-the-scenes moments, leadership insights, travel, media appearances, speaking engagements, and lifestyle contentSupport content ideas for CEO/Founderβs businesses and creative projectsCreate detailed shot lists and content briefs for the videographer/editorDevelop concepts for reels, YouTube content, short-form videos, interviews, podcasts, and social campaignsCollaborate closely with creative, marketing, PR, and operations teams to identify content opportunitiesEnsure content is captured proactively during events, openings, travel, media appearances, and day-to-day operationsTrack content performance and audience growth across all channelsIdentify what's working, what's not, and adjust strategies accordinglyProvide monthly reporting and actionable recommendationsResponsible for setting content goals around KPIs like growth, engagement, reach, and viewsMaintain an organized content library and production workflowTrack content from ideation through filming, editing, approval, and publicationEnsure content is being repurposed effectively across platformsSkills3+ years of experience in content strategy, social media strategy, digital marketing, or a related fieldStrong understanding of Instagram, TikTok, YouTube, LinkedIn, Facebook, and emerging platformsExcellent storytelling and creative thinking skillsStrong project management and organizational skillsAbility to work in a fast-paced, entrepreneurial environmentExperience building personal brands, founder brands, or executive thought leadership is highly preferredHospitality, lifestyle, entertainment, or media experience is a plusCompany OverviewRockit Ranch Productions is an Emmy Award Winning Restaurant and Nightclub Development and Management company specializing in Entertainment Marketing, Promotions, Branding, Public Relations, Events and Operations. It was founded in 2002, and is headquartered in Chicago, Illinois, USA, with a workforce of 201-500 employees. Its website is http://rockitranch.com.