[Remote] Content Engineer, Campaigns & Content
Note: The job is a remote job and is open to candidates in USA. Arctic Wolf is a leader in cybersecurity, dedicated to redefining security operations. They are seeking a Content Engineer, Campaigns & Content to design and optimize a content production engine that supports integrated marketing campaigns, working closely with various teams to create scalable content programs.ResponsibilitiesHelp build and operate a repeatable content production engine that supports integrated marketing campaigns, hero assets, derivative content, nurture programs, web experiences, sales enablement, partner activation, and SEO/GEO/AEO initiativesUse AI-enabled workflows to accelerate content production while maintaining quality, accuracy, brand consistency, and technical credibilityBuild structured inputs for AI-assisted content development, including campaign briefs, messaging summaries, SME interview notes, markdown files, content outlines, prompt libraries, source-of-truth documents, and reusable content modulesHelp translate campaign strategy and messaging into scalable content production plans that can support multiple audiences, personas, funnel stages, regions, and channelsPartner with agencies, freelancers, designers, editors, and internal teams to move content through production, review, approval, and activationIdentify opportunities to improve speed, quality, reuse, and consistency across the content production processActively engage internal and external subject matter experts to capture expertise, insight, technical depth, customer perspective, and market contextDevelop creative approaches for extracting organizational knowledge, including SME interviews, recorded conversations, meeting captures, workshops, intake forms, transcript reviews, and structured research sessionsPartner with Product Marketing, Technical Marketing, Sales Engineering, Security experts, Customer Marketing, and Sales Enablement to gather the inputs needed to develop credible, differentiated contentConvert raw SME input into structured briefs, content outlines, summaries, messaging inputs, AI-ready source material, and agency-ready directionEnsure technical and product accuracy by coordinating SME review cycles and maintaining clear approval workflowsSupport the campaign and content team in turning hero assets into scalable derivative content packagesWork with Product Marketing and campaign leaders to understand the role of each hero asset within the broader campaign strategyHelp define the derivative asset plan for each hero asset, including blogs, emails, landing pages, social posts, infographics, one-pagers, sales enablement assets, partner assets, webinars, paid media copy, video scripts, nurture content, and regional adaptationsPartner with AI tools, agencies, copywriters, designers, editors, SEO specialists, and channel owners to create, adapt, and package content for activationEnsure derivative content is connected to campaign objectives, buyer needs, use cases, funnel stage, CTA strategy, and measurable outcomesMaintain organized content production documentation so teams understand what exists, what is in progress, what is ready for activation, and how assets should be usedPartner with the SEO specialist and web/content teams to ensure campaign content is structured for search visibility, answerability, and discoverability across traditional search engines and AI-driven discovery experiencesSupport content workflows that improve SEO, GEO, and AEO performance, including keyword inputs, topic clusters, structured content, FAQs, schema-informed content planning, and AI-answer-ready summariesHelp turn campaign themes and hero assets into search-optimized and answer-optimized content that supports audience education and demand generationWork with SEO and analytics partners to identify content gaps, refresh opportunities, and ways to improve organic visibility and engagementEnsure content inputs and derivative assets are structured so they can be reused across web, campaign, nurture, sales, partner, and AI-enabled discovery channelsCreate and maintain content production workflows, templates, checklists, briefs, trackers, and documentationHelp manage the intake, prioritization, production, review, and delivery process for campaign contentPartner with Marketing Operations, Biz Apps/IT, and content stakeholders to improve tooling, workflow automation, asset organization, and content visibilityMaintain clean source files, version control, campaign content repositories, and AI-ready knowledge basesTrack content status, dependencies, blockers, review cycles, and deadlines across multiple campaign workstreamsHelp identify where AI, automation, workflow improvements, or agency support can reduce manual work and improve output qualitySkills5-7+ years of experience in B2B marketing, content operations, content strategy, campaign operations, product marketing, marketing operations, or a related roleExperience supporting content production workflows, campaign content, editorial processes, or cross-functional marketing programsStrong understanding of how B2B content supports campaigns, buyer journeys, demand generation, sales enablement, and digital activationExperience working with subject matter experts to capture, organize, and translate complex information into usable content inputsHands-on experience using AI tools to support content creation, summarization, research, repurposing, workflow acceleration, or content operationsStrong project management and organizational skills, with the ability to coordinate multiple stakeholders, deadlines, reviews, and dependenciesAbility to create clear briefs, outlines, summaries, documentation, and structured source materialStrong communication skills and comfort working cross-functionally with marketing, product, technical, sales, agency, and operations teamsExperience in cybersecurity, SaaS, technology, or another complex B2B industryExperience supporting integrated marketing campaigns or hero asset developmentFamiliarity with SEO, GEO, AEO, content discoverability, topic clusters, web content optimization, and AI-driven search trendsExperience working with markdown, structured content files, prompt libraries, AI knowledge bases, transcripts, or content management systemsExperience using tools such as ChatGPT, Claude, Jasper, Writer, Notion, Google Docs, Microsoft 365, Marketo, Salesforce, AEM, Wrike, Asana, Airtable, or similar platformsExperience working with agencies, freelancers, copywriters, designers, editors, or external production partnersExperience building content templates, intake forms, workflow documentation, or content production playbooksComfort working with technical stakeholders, product marketers, sales engineers, or security subject matter expertsBenefitsEquity for all employeesFlexible time off and paid volunteer days401k match and RRSPTraining and career development programsComprehensive private benefits plan including medical, mental health, dental, disability, life and AD&D, and value-added servicesRobust Employee Assistance Program (EAP) with mental health servicesFertility support and paid parental leaveVariable incentive compensationNew hire equity grantsA comprehensive benefits packageCompany OverviewArctic Wolf is a cyber security company that provides cloud-native security operations technology to reduce cyber risks. It was founded in 2012, and is headquartered in Eden Prairie, Minnesota, USA, with a workforce of 1001-5000 employees. Its website is https://arcticwolf.com/.