[Remote] Campaign Director, Media Strategy (B2B PR)
Note: The job is a remote job and is open to candidates in USA. TEAM LEWIS is a global marketing agency that has grown from start-up to multi-national in a little over two decades. The Campaign Director of Media Strategy will lead the creation of unified media campaigns, leveraging extensive knowledge in media and public relations to ensure all elements of the media plan are effectively working together and delivering against expectations.ResponsibilitiesWork with client leads and account teams to develop creative, results-driven campaigns that meet the clients’ objectives; assess the campaigns’ effectiveness and fine tune accordinglyHelp teams to identify news opportunities (news jacking) and develop content in real timeWork with account teams to come up with strong storytelling angles/editorial content that is fresh, relevant and newsworthyIncorporate new media platforms, understanding how to leverage these to achieve the overall communications objectivesLeverage media relationships to accomplish objectivesDrive knowledge of, and relationships with, the mediaDevelop media pitching strategies and coach account teams to pitch stories successfullyDevelop strong relationships with clients, acting as counsel and providing added-value strategic consultancy to help foster client retention and growthHelp run executive profiling programs, including media training and messaging sessions with senior/C-suite clientsRecommend media strategy and content for RFIs and pitchesLead internal media strategy training sessionsBe a collaborative, encouraging and supportive member of the US teamSkillsExtensive knowledge in media and public relationsContent creation/storytellingThought leadershipMedia messagingSenior executive profilingAbility to create unified media campaignsStrong leadership skillsAbility to forge strong relationships, internal and externalMotivated by working in an agile environmentAbility to think differently and try new thingsBenefitsCompetitive salaryHybrid work environmentGenerous PTOPaid parental leaveMedical, dental, and vision benefits + life insurance (eligible day 1 of employment)401k with employer matchTravel ProgramsUp to $2k donation to a charity of your choice!Company OverviewTEAM LEWIS is a digital marketing and PR agency that specializes in creative, digital, and integrated marketing services. It was founded in 1995, and is headquartered in London, England, GBR, with a workforce of 501-1000 employees. Its website is https://www.teamlewis.com/.