[Remote] Campaign Consultant
Note: The job is a remote job and is open to candidates in USA. Digital Alchemy is a global Marketing Automation Services Provider that delivers marketing services and technical support to organizations worldwide. As a Campaign Consultant, you will provide consulting services to marketing teams, design multi-channel data-driven campaigns, and ensure effective communication between clients and technical teams.ResponsibilitiesEnsuring best practice campaign design, build, QA & execution on time and as per campaign briefProviding guidance / consulting on improvements that can be made to campaigns both new & existingSocializing new technical capability available to marketing, through suggested applications to campaigns that will drive higher incremental resultsTaking ownership of all communications between analytics, data, channel, and other technical teams to ensure all the building blocks of a campaign are put together accurately on timeOperate with a consultative and strategic approach to deliver strategic solutions from campaign designing briefing, optimization, and experimentationBeing able to prioritize multiple tasks-based business critical outcomes and be able to work in an agile manner to deliver to marketing needsAnalyze client data, current campaigns, and insights to identify opportunities and areas for additional projects to add valueKeep up to date on new technologies, industry trends and innovations to provide informed and relevant recommendationsWork alongside senior technical consultants and managers to deliver technical solutions to support the marketing automation platformDeliver technical and process documentation relating to the marketing automation platform and associated processesTake ownership of communications between various marketing and technical teams to ensure campaigns or technical solutions are delivered on time and to specified requirementsSkillsDegree in Marketing, IT, Computer Science or related degreeMinimum 4 years experience working in build and delivery of data-driven marketing campaigns across multiple channelsExperience working in building & delivery of data driven marketing campaigns across multiple channelsExperience in using SQL to perform data analysis & identifying customers based on business criteria using relational databasesUnderstanding of Big Data systems is beneficialA background in managing multiple key projects or consultative work with a good track record of delivering success for client or agency's businessPragmatic problem solver with a keen attitude to deliver business outcomesWork both independently and collaboratively in gathering requirements with minimal supervisionExcellent written and oral communication skillsSystems and business analysis skills, including delivery of high quality technical specifications and process documentationConsulting skills, including stakeholder management across technical and non-technical teamsExperience using Enterprise Marketing tools such as Braze, Adobe Journey Optimizer or Adobe Campaign is a PLUSExperience in working in multi-platform environments that require orchestration of data across different systems to enable marketing campaigns is a PLUSUnderstanding of Customer Lifecycle Frameworks and designing always-on trigger campaigns as well as ad-hoc tactical campaigns is a PLUSUnderstanding of customer centric marketing concepts and optimizing campaign-channel mix based on customer centricityCompany OverviewDigital Alchemy is a digital marketing company that offers marketing operations, data management, and campaign marketing services. It was founded in 2003, and is headquartered in Sydney, New South Wales, AUS, with a workforce of 201-500 employees. Its website is https://www.digitalalchemy.global.