[Remote] Business Analyst, Fan-Based Marketing
Note: The job is a remote job and is open to candidates in USA. Live Nation Entertainment is the world’s leading live entertainment company, and they are seeking a Business Analyst for their Fan-Based Marketing team. This role will focus on audience planning, campaign monitoring, and performance reporting to enhance the personalized fan experience across Live Nation and Ticketmaster ecosystems.ResponsibilitiesBe an expert in our fan data, helping to identify and fill data gaps, using internal resources and outside vendorsCreate and maintain live analytics reports and dashboards to provide insight into the performance of campaigns to stakeholdersConduct in-depth marketing analysis efforts to provide insight into new business opportunities; present findings and make recommendations to stakeholdersSupport data-related problem-solving and product development efforts by the Fan-Based Marketing teamModel and size audiences relevant to support campaign objectivesCollaborate with division Business Analysts, Data Services and other functional teams as needed to understand the impact of analysis across multiple areas of the businessSkills2+ years of experience in marketing analytics, data analysis, or related fieldProficiency in SQL, including joins, aggregation, and nested queriesStrong statistical knowledge, with experience in hypothesis testing, regression analysis, and A/B testing methodologiesExperience with data visualization and presentation of analysis and findingsExceptional quantitative, analytical and problem-solving skills with the ability to draw insights and recommendations from analysis and present proposals to internal stakeholdersMS Excel proficiency, including lookups, pivot tables, and complex formulasDetail-oriented with strong time management and organizational skillsProactive and intellectually curiousDemonstrated ability to learn new skills and familiarize oneself with new software and technologiesStrong communication skills, including the ability to communicate findings to a wide audienceUnderstands data ETLs, transformations and pipelinesExperience working with digital marketing and customer data in an environment like DatabricksProficiency with Python or R for data analysisExperience with business intelligence tools such as Tableau, Power BI, or DomoExperience with marketing automation tools and customer data platformsBenefitsMedical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)Free concert ticketsGenerous paid time off including paid holidays, sick time, and personal days401(k) program with company matchStock reimbursement programNew parent programs including caregiver leave and baby bonuses, plus fertility, adoption, foster, or surrogacy supportCareer and skill development programs with School of Live, tuition reimbursement, and student loan repaymentVolunteer time offCrowdfunding matchCompany OverviewLive Nation Entertainment (NYSE: LYV) is the world's leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Sponsorship. It was founded in 1996, and is headquartered in Beverly Hills, California, USA, with a workforce of 11-50 employees. Its website is https://www.livenation.me/.