[Remote] Brand Marketing Manager (Contractor) – Hearthstone | Irvine, CA or Remote (US)

Note: The job is a remote job and is open to candidates in USA. Blizzard Entertainment is seeking a Brand Marketing Manager to support Hearthstone’s global publishing and product marketing initiatives. The ideal candidate will have strong organizational skills and experience in marketing, particularly in mobile games and live-service ecosystems, while managing cross-functional teams and creative projects.ResponsibilitiesChampion Brand projects directly with internal creative partners and external agency partners to identify product creative strategy and ensure all communications materials deliver against that strategy. This includes the day-to-day management of the external creative agency and internal creative partners to help ensure we’re operating at optimal levelsManage Hearthstone’s creative pipeline, creating amazing content across all consumer touchpoints, including owned and operated channels, live events, and storefront activitiesDrive brand and tentpole marketing campaigns to promote Hearthstone, with a focus on social trends and digital channelsDrive project management pipelines for overall schedules and deadlines, and review agency estimates for services. Plus, you’ll help us manage trafficking/approvals processes and asset needs and distribution to international officesBuild creative briefings for key art, logos, and other branded assets, and attend subsequent creative reviews to provide feedback and directionCollaborate for retrospective campaign analysis and lean on results to evolve future projectsCommunicate and motivate cross-functional teams around a single strategy. Collaborate with key development team personnel on go-to-market strategies and creative asset developmentAssist with content pipeline and brand review of User Acquisition and Storefront assetsAble to learn new markets quickly and adjust to changing market dynamics and competitive landscapesCreate the messaging strategy and write copy for UA creatives, mobile store pages, and owned and operated channelsSkills8+ years of experience in marketing, creative agency account management, or related fields; mobile publishing experience a plusExperience working with cross-functional teams and external agencies, communicating feedback clearly and effectively; strong written and verbal communication skillsProven ability to manage multiple projects simultaneously, with strong strategic and creative thinkingStrong organizational and project management skills, with a high level of attention to detail and ability to reprioritize under shifting deadlinesStrong critical thinking skills with the ability to navigate ambiguity and manage competing stakeholder needs effectivelyCollaborative team player with the ability to balance inputs from multiple teams and drive aligned strategiesPassion for gaming, particularly across PC and mobile platformsResumeCover Letter including: Why you are interested in working at Blizzard, Your familiarity with Hearthstone, Relevant knowledge or experience with the gaming industry and content creators/influencersExperience working in a global, multicultural environmentAwareness of mobile gaming behavioral trendsPublic speaking and presentation skillsBenefitsMedical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;401(k) with Company match, tuition reimbursement, charitable donation matching;Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company.Employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed.Company OverviewBlizzard Entertainment develops and publishes gaming software and computer games such as World of Warcraft, Hearthstone and StarCraft. It was founded in 1991, and is headquartered in Irvine, California, USA, with a workforce of 1001-5000 employees. Its website is http://blizzard.com.Company H1B SponsorshipBlizzard Entertainment has a track record of offering H1B sponsorships, with 6 in 2026, 60 in 2025, 58 in 2024, 46 in 2023, 51 in 2022, 38 in 2021, 41 in 2020. Please note that this does not guarantee sponsorship for this specific role.