[Remote] B2B SaaS Marketing Strategist / Technical Content Lead
Note: The job is a remote job and is open to candidates in USA. Invisible Engine is a boutique brand strategy and design studio specializing in helping deep-tech startups turn complex ideas into impactful brands. They are seeking a senior B2B SaaS marketing strategist and technical content lead to support a fast-growing enterprise software company, focusing on creating clear messaging and content for technical buyers in the virtualization and cloud space.ResponsibilitiesDevelop clear positioning and messaging for technical B2B SaaS audiences, including enterprise IT leaders, channel partners, MSPs, CSPs, and hosting providersCreate content that explains secure app and desktop access, virtualization, VDI alternatives, cloud deployment, data sovereignty, and infrastructure modernization without oversimplifying the buyerBuild sales and channel enablement materials that help partners understand, sell, and promote the product more effectivelySupport website content strategy across service pages, partner marketplace concepts, SEO pages, product launch pages, and technical value proposition pagesHelp repair and strengthen SEO foundations through better content structure, keyword discipline, page strategy, and technical content planningDevelop targeted campaign concepts for email, LinkedIn, partner marketing, and product launch communicationsWork with internal stakeholders to ensure messaging is accurate, differentiated, and aligned with highly technical buyer expectationsSupport multilingual content planning and QA across key international markets, including German and Spanish-speaking regionsCollaborate with designers, developers, and growth marketers to turn strategy into usable marketing assetsSkillsExperience in B2B SaaS, enterprise software, cloud infrastructure, virtualization, cybersecurity, IT services, or another technical categoryStrong ability to write for technical audiences without relying on generic AI-generated contentExperience creating messaging for CIOs, CTOs, IT directors, MSPs, CSPs, hosting partners, or channel sales teamsSolid understanding of SEO strategy, especially for technical content and high-intent buyer journeysExperience with partner marketing, channel enablement, reseller materials, or indirect sales supportAbility to build content that is precise, credible, and differentiatedStrong editorial judgment and ability to catch terminology issues that matter in technical marketsComfort working with subject matter experts and turning complex conversations into clear contentExperience supporting product launches, website updates, sales enablement, and ongoing content programsCompany OverviewWe’re a boutique brand strategy and design studio built for founders who move fast and build what’s next. It was founded in 2025, and is headquartered in Austin, Texas, US, with a workforce of 2-10 employees. Its website is https://www.invisibleengine.co.