[Remote] Account-Based Marketing Manager

Note: The job is a remote job and is open to candidates in USA. Ncontracts is a leading provider of integrated risk management and compliance solutions for financial institutions. They are seeking an Account-Based Marketing Manager to own their ABM program, focusing on optimizing tools for targeted marketing plays and working cross-functionally to drive sales engagement and campaign performance.ResponsibilitiesManage the 6sense Ecosystem: Serve as the day-to-day administrator of 6sense—maintaining the keyword universe, updating buying stage configurations, and monitoring predictive scoring modelsBuild and update dynamic target account lists by combining internal ICP criteria with 6sense intent, firmographic, and technographic filtersEnsure target account segments sync properly from 6sense downstream to Salesforce for BDR visibility and to LinkedIn Campaign Manager for digital ad coverSet up and maintain automated alerts (such as Slack notifications or CRM dashboard triggers) to notify BDRs the moment a target account spikes in intentUtilize modern GTM tools (like Clay) to build repeatable workflows that automate account enrichment and assist with multi-channel campaign personalizationDesign and execute multi-touch ABM campaigns tailored to target segments, utilizing display advertising, LinkedIn, direct gifting, and personalized landing pagesDeliver targeted content mapped directly to the buyer's journey—serving thought leadership to accounts in the Awareness stage, and competitive/ROI assets to accounts in the Decision stagePartner with demand generation to execute competitive takeout plays and re-engagement campaigns for stalled or high-priority opportunitiesCoordinate and track account-based gifting programs (via Sendoso or similar) as part of integrated outbound playsMaintain an agile mindset—testing ad creative and messaging sequences, and adjusting low-performing campaign tracks based on early pipeline dataAct as the go-to marketing partner for AEs and BDRs, equipping them with account intelligence and intent data insights to guide their daily prospectingConduct onboarding and continuous coaching for new sales team members on how to read 6sense intent signals and execute intent-based playbooksDeliver regular campaign summaries and pre-meeting briefings to ensure sales teams are aligned on account activity before reaching outMeasure and report on standard ABM velocity metrics, including account engagement rates, pipeline influence, and win rates on 6sense-driven accountsKeep marketing and sales dashboards updated, providing visibility into account progression, buying stage distribution, and campaign spend efficiencySkills4+ years of experience in B2B marketing with account-based marketing as a primary disciplineHands-on, daily operational experience with 6sense (or a closely comparable enterprise ABM platform like Demandbase). You must know how to build segments, configure keywords, and manage buying stagesExperience with Data Enrichment Tools: Practical experience using Clay (or similar tools) to enrich account data and support automated outbound playsExecution Across Digital Channels: Proven track record running paid LinkedIn campaigns, managing display ad audiences, and orchestrating direct gifting programs (e.g., Sendoso)Strong Sales Empathy: Experience collaborating directly with BDRs and AEs, with the ability to explain intent data clearly and encourage platform adoptionComfort Within the Tech Stack: Familiarity working alongside HubSpot and Salesforce to track campaign performance, route leads, and pull reports (Note: you will not manage the infrastructure of these platforms)Analytical Mindset: Ability to read marketing data, track account progression, and translate platform analytics into clear performance updates for leadershipStrong Project Management: Highly organized, detail-oriented, and comfortable managing multiple campaign deadlines simultaneouslyExperience in financial services, FinTech or B2B SaaS marketingExperience with Clay.com or similar data enrichment and outreach toolsExperience with dynamic content personalization platforms (Mutiny, Demandbase, or equivalent)Experience building BDR and AE enablement programs, not just creating materials but designing the training and adoption framework around themExperience using AI to build repeatable AI-assisted workflowsKnowledge of regulatory or compliance-driven buyer journeysBA/BS degree in Marketing, Business, or related fieldBenefitsA fun, fast-paced work environmentResponsible PTO Plan that meets or exceeds state and local medical and family leave laws11 paid holidaysCommunity and social events to keep you connected and engagedMental Health BenefitsMedical, Dental and Vision insuranceCompany-paid Group Life Insurance, Short- and Long-Term DisabilityFlexible Spending Account & Health Savings AccountAflac Benefits 6 Critical Illness, Cancer Protection, & Hospital ChoicePet Insurance401 (k) with company match with eligibility on Day 1 of employment2 Paid Volunteer Time Off DaysCompany OverviewNcontracts is a provider of risk management and compliance solutions for financial services companies. It was founded in 2009, and is headquartered in Nashville, Tennessee, USA, with a workforce of 201-500 employees. Its website is http://www.ncontracts.com/.