Relevant Strategist

VaynerX is a contemporary family of companies focused on building and growing brands. They are seeking a Relevant Strategist to provide insights on audience dynamics and cultural trends, driving relevance and strategic recommendations for clients. Responsibilities Live and breathe their areas of expertise day in and day out to bring real time knowledge Conduct daily scans across their passion areas for timely, relevance driving cultural signals Drive daily cultural opportunities in AIM (with context around trends, conversations, emerging influencers, new competitors, vernacular, how its showing up on platforms, etc), so teams can optimize these signals authentically Partner closely with Creative Captains to ensure cultural insights and signals are actionable and fuel AIM sessions and inspire high-performing content Deliver MRR / QRRs, Thought Leadership on relevance in these areas, brand opportunities Continuously expand on expertise by pairing existing passions with new learning/areas Serve as a flexible strategic resource—deployable across multiple accounts / initiatives Skills Cultural Fluency: Multi, deep passion points with a genuine finger on the pulse and inherent topic knowledge. They don't just find, they know and understand their spaces Networked: Living in the culture of these spaces, not just observing—connected to the right people, groups, and events. So deep in the world that it is second nature to them Analytical Skills: Ability to spot early signals on short notice and aptitude to translate into strategic value for clients, even without traditional strategy experience Writing Skills: Ability to craft internal and external reports, thought leadership, and POVs Soft Skills: Strong curiosity, 'go-getter energy,' and a bias for action to ensure insights drive tangible, executable creativity Benefits Employer-sponsored 401k with match Medical, Dental, and vision coverage Unlimited PTO Caregiver (Parental) Leave Health and Wellness benefits Company Overview VaynerX is a global modern-day marketing and communications company. It was founded in 2016, and is headquartered in New York, New York, USA, with a workforce of 501-1000 employees. Its website is