Regional Sales Manager - Midland, TX

Come Join Our Team! We are a growing company that invests in our people, our products, and our technology. We offer real opportunities for career growth. Our salaries are competitive with the market, and we have a great benefits platform that includes 10 paid holidays annually, vacation, sick time, 401K with employer match, and flexible work scheduling together with a great positive culture! Full-time employees (30+ hours a week) have access to medical, dental, vision, and other insurance offerings that include employer-paid life insurance. Who We Are SignalFire Wireless Telemetry, a TASI Measurement company, designs and manufactures low-powered industrial solutions for reliable, user-friendly sensing, controlling, and monitoring – without the use of wires. Our platform is compatible with most industrial sensors and available with 900MHz Radio Frequency or Cellular & Cloud with LTE-M1 for flexibility and cost effectiveness. These products are robust and certified for hazardous locations with a built-in secure communication protocol that enables long-distance wireless communication connecting multiple devices together in challenging outdoor environments. Our objective is to provide users with the solution they need to digitally transform their operations with the use of existing or new sensors without running wires, cables, and conduit. Job Summary We’re seeking a Regional Sales Manager (RSM) who will have a pivotal role in expanding our reach across key industries (oil and gas, water/wastewater, petrochemical, etc.). In this position, you’ll leverage your technical and consultative sales expertise to build strong partnerships with independent sales reps and drive scalable growth. You’ll deliver product demonstrations, provide hands-on training and support, and ensure our customers receive exceptional value and service. Essential Functions And Responsibilities • Sales channel management (target sales, current sales, promotion activity, digital marketing, training). • Manage independent sales reps (reps) within the defined region and may directly manage some salespeople. • Perform product demonstrations and training presentations to customers both virtually and in-person. • Provide direction and guidance to inside sales and customer service staff concerning specific customer issues. • Work cooperatively and constructively with our independent sales reps to meet annual sales goals and ensure customer satisfaction. • Maintain technical proficiency of all SignalFire products, their applications, where they are used, and new/upcoming products; demonstrate the value provided by using our products. • Develop and maintain relationships at all production locations to help manage orders and logistics to meet the needs of our customers and reps. • Work with Reps to develop relationships with current and prospective customers resulting in SignalFire becoming their preferred brand of industrial wireless telemetry products. • Support regional trade shows within assigned territory and factory training events as required. • Provide direct support for high-profile projects and technical service issues as required. • Maintain up-to-date reporting of sales activities and tracks/reports on large, long-term projects. • Share feedback from customer visits, tradeshows, and other market intelligence with the team and management regarding industry trends and customer insights and requirements to inform strategy, product development, and sales tactics. • Capture the voice-of-customer to influence and help drive the product roadmap. • Stay current on competitors’ offerings and contribute to a competitive analysis by-product. • Provide meaningful input on the overall company sales strategy, product development, and marketing. • Perform any other duties or responsibilities as assigned. • Travel requirements vary by region and time of year; 30-55% overnight travel is expected (minimum 7-8 days per month in the field, selling). Territories should be visited 1-3 times annually to conduct luncheon presentations, sales calls, training, and service with our Reps. Minimum Requirements • Bachelor’s degree is preferred in a related field: electrical or mechanical engineering, computer science, marketing, etc. • 5-10 years prior experience in an outside sales management role in a technical, consultative selling environment. • Valid Driver’s License required. • Exceptional written and verbal communication and interpersonal skills. • Strong presentation and training skills. • Have working knowledge of upstream oil and gas processes and general instrumentation. • Familiarity with the commissioning of automation equipment. • Experience with analog signals, Modbus communications, digital I/O, and HART communications. • Familiarity with commissioning instruments like programmable logic controllers (PLCs), remote terminal units (RTUs), radar, level and flow devices, highly preferred. • Intermediate skillset with Microsoft 365 (Outlook, PowerPoint, Word, etc.) • Intermediate knowledge and experience using Enterprise Resource Planning (ERP) and Customers Relationship Management (CRM) platforms such as Epicor and Salesforce. • Self-motivated and able to work independently to achieve goals. Working Conditions • Physical Demands: Able to sit and/or stand for extended periods of time. Able to lift and carry up to 20lbs, bend, reach, squat. • Visual Demands: Must be able to look at a computer monitor for extended periods. • Manufacturing Environment: Must be able to work in a manufacturing company, which may involve exposure to machinery, noise, and other industrial conditions. Commitment To People And Planet TASI Measurement is committed to fostering a sustainable and socially responsible environment. We believe that our success is not only measured by financial gains but also by the positive impact we have on our employees, communities, and the world around us. As part of our commitment to people, we strive to provide a supportive and inclusive workplace where every individual is valued, respected, and given equal opportunities to thrive. We prioritize the well-being, safety, and personal development of our employees, recognizing that they are the engine driving our success. Apply tot his job