Regional Account Executive
SUMMARY
The Regional Account Executive plays a pivotal role in accelerating Unity’s growth by deepening Distributor partnerships, increasing Operator participation, and driving purchasing optimization across assigned territories. This position combines strategic relationship management, field sales leadership, and business development. The ideal candidate is a self-starter who thrives in a collaborative, fast-paced environment and is passionate about helping partners succeed.
ESSENTIAL FUNCTIONS
Distributor Partnership Development
Manage and grow relationships with 20–30 Distributor accounts in the assigned region.
Develop and execute joint business plans with Distributor sales teams to drive mutual growth.
Conduct quarterly business reviews to align on performance metrics and new opportunities.
Operator Acquisition & Engagement
Convert Distributor customers into active Unity GPO Members through consultative selling and education.
Lead presentations, onboarding sessions, and product introductions for Operators.
Manage the enrollment and activation process to ensure a seamless customer experience.
Purchasing Optimization & Revenue Growth
Analyze purchasing data to identify growth opportunities and recommend contract adoption strategies.
Partner with Suppliers to increase compliance, utilization, and rebate performance.
Execute promotional and incentive campaigns that expand share-of-wallet and category penetration.
Strategic Market Expansion
Identify and pursue growth opportunities within healthcare, education, lodging, and multi-unit foodservice segments.
Represent Unity at trade shows, Distributor sales meetings, and industry events.
Provide market insights to leadership to guide supplier strategy and category development.
Performance Metrics
Add 200+ new Operators per year
Achieve 5%+ annual growth in purchasing volume from existing Operators
Drive 10%+ territory revenue growth annually
Maintain 80%+ engagement across assigned Distributor partners
Contribute to new Distributor-Member acquisition and retention
SUPERVISION GIVEN AND RECEIVED
The Regional Account Executive will be a member of the Unity team and report into the Director of Sales and Marketing.
INTERNAL/EXTERNAL CONTACTS
Primary internal contact with UniPro Senior Management, Category Management, Member Development, Marketing, Meetings and Events Finance, and National Distribution Alliance. Other internal interaction as needed.
External contacts with UniPro Members, Suppliers, Operators and Third-Party Source and Data Providers.
OTHER FUNCTIONS
Will be required to attend key UniPro Conferences and events, Supplier and Member meetings, Trade Shows, Industry Events, etc. as a spokesperson for Unity Advantage Group the program, and UniPro.
Other projects and responsibilities as assigned by the Director of Sales and Marketing and Managing Director of Unity.
JOB REQUIREMENTS & QUALIFICATIONS
Bachelor’s degree in business, Marketing, or a related field (preferred) or equivalent work experience
5+ years of experience in foodservice distribution, GPO sales, or related industry
Demonstrated success in B2B sales, account management, or partner development
Strong business acumen with the ability to analyze data and translate insights into action
Excellent communication, presentation, and negotiation skills
Self-motivated with a proven ability to work independently and collaboratively
Willingness to travel up to 50% within assigned region
Apply Now
The Regional Account Executive plays a pivotal role in accelerating Unity’s growth by deepening Distributor partnerships, increasing Operator participation, and driving purchasing optimization across assigned territories. This position combines strategic relationship management, field sales leadership, and business development. The ideal candidate is a self-starter who thrives in a collaborative, fast-paced environment and is passionate about helping partners succeed.
ESSENTIAL FUNCTIONS
Distributor Partnership Development
Manage and grow relationships with 20–30 Distributor accounts in the assigned region.
Develop and execute joint business plans with Distributor sales teams to drive mutual growth.
Conduct quarterly business reviews to align on performance metrics and new opportunities.
Operator Acquisition & Engagement
Convert Distributor customers into active Unity GPO Members through consultative selling and education.
Lead presentations, onboarding sessions, and product introductions for Operators.
Manage the enrollment and activation process to ensure a seamless customer experience.
Purchasing Optimization & Revenue Growth
Analyze purchasing data to identify growth opportunities and recommend contract adoption strategies.
Partner with Suppliers to increase compliance, utilization, and rebate performance.
Execute promotional and incentive campaigns that expand share-of-wallet and category penetration.
Strategic Market Expansion
Identify and pursue growth opportunities within healthcare, education, lodging, and multi-unit foodservice segments.
Represent Unity at trade shows, Distributor sales meetings, and industry events.
Provide market insights to leadership to guide supplier strategy and category development.
Performance Metrics
Add 200+ new Operators per year
Achieve 5%+ annual growth in purchasing volume from existing Operators
Drive 10%+ territory revenue growth annually
Maintain 80%+ engagement across assigned Distributor partners
Contribute to new Distributor-Member acquisition and retention
SUPERVISION GIVEN AND RECEIVED
The Regional Account Executive will be a member of the Unity team and report into the Director of Sales and Marketing.
INTERNAL/EXTERNAL CONTACTS
Primary internal contact with UniPro Senior Management, Category Management, Member Development, Marketing, Meetings and Events Finance, and National Distribution Alliance. Other internal interaction as needed.
External contacts with UniPro Members, Suppliers, Operators and Third-Party Source and Data Providers.
OTHER FUNCTIONS
Will be required to attend key UniPro Conferences and events, Supplier and Member meetings, Trade Shows, Industry Events, etc. as a spokesperson for Unity Advantage Group the program, and UniPro.
Other projects and responsibilities as assigned by the Director of Sales and Marketing and Managing Director of Unity.
JOB REQUIREMENTS & QUALIFICATIONS
Bachelor’s degree in business, Marketing, or a related field (preferred) or equivalent work experience
5+ years of experience in foodservice distribution, GPO sales, or related industry
Demonstrated success in B2B sales, account management, or partner development
Strong business acumen with the ability to analyze data and translate insights into action
Excellent communication, presentation, and negotiation skills
Self-motivated with a proven ability to work independently and collaboratively
Willingness to travel up to 50% within assigned region
Apply Now