Public Relations Coordinator
WoodmenLife is looking to hire a Public Relations Coordinator to join their team. In this role, you will support the Director of Communications & Public Relations in executing media relations, content creation, and event coordination to enhance the company's reputation and visibility. Responsibilities Develops, writes, edits, and distributes press materials — including releases, advisories, pitches, talking points, Q&As, bios, and fact sheets — to support PR and communication initiatives Maintains and updates media lists, editorial calendars, fact sheets, holding statements, and response templates Monitors daily media and social coverage; compiles clips, assesses sentiment and reach, and prepares dashboards and regular performance reports Manages inbound media inquiries by logging requests, coordinating responses, preparing background materials, and supporting spokesperson interview prep Drafts and publishes content across channels (web, intranet, email, and social) while ensuring brand voice consistency, AP style adherence, and accessibility best practices Coordinates internal reviews and approvals for PR materials and ensures alignment across Marketing, Community Outreach, HR, Sales, and agency partners Supports planning and execution of press conferences, community events, sponsorship activations, and executive speaking engagements Tracks emerging issues and escalation pathways and assists with after-action evaluations and crisis communication updates Maintains PR-related KPIs (such as share of voice, impressions, and message pull-through) and contributes to monthly and quarterly reporting Helps evaluate PR tools, maintains accurate media databases, and assists with budget tracking, invoices, contracts, and asset management Meets expectations for attendance and punctuality in accordance with the expectations established by supervisor and WoodmenLife policy Performs other duties as assigned by management Skills Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field 1–3 years of experience in PR/communications (internships and agency experience welcome) Demonstrated writing and editing skills (press releases, pitches, executive remarks); familiarity with AP style Strong project management skills Working knowledge of media relations practices, social media platforms, and basic analytics/measurement Experience coordinating events and managing logistics with multiple stakeholders Proficiency with collaboration and media tools (e.g., media databases, monitoring platforms, social scheduling, Microsoft 365) Calm under deadline pressure; strong organization, attention to detail, and follow-through Exceptional written, editing, listening, and verbal communication skills Ability to craft effective prompts for AI systems to optimize outputs and improve efficiency in task execution Familiarity with AI-powered productivity tools (e.g., Microsoft Copilot, ChatGPT) and ability to leverage them for workflow automation and decision support Understanding of ethical AI principles, data privacy considerations, and compliance standards to ensure responsible use of AI technologies Benefits Health Dental Vision 401(k) Life insurance And more Company Overview WoodmenLife has been helping to protect the financial future of families like yours, making a difference in hometowns across America. It was founded in 1890, and is headquartered in Omaha, Nebraska, USA, with a workforce of 1001-5000 employees. Its website is