Public Relations Assistant Account Executive
Violet PR is a leading boutique public relations firm that focuses on creating positive impact through media relations and storytelling. The Assistant Account Executive will drive client account success, manage media outreach, and support marketing efforts while working in a collaborative environment.ResponsibilitiesDrive client account success by developing client meeting agendas and client reports under the supervision of Account ManagersPitch media by email or phone to national, regional and trade journalists, across print, broadcast and online platformsResearch and draft news releases, pitches, fact sheets, media advisories, and social media contentResearch target media lists using Muckrack and other resources such as Google News and Social Media PlatformsCollaboratively generate new ideas to reach targeted media outletsUtilize ChatGPT and other AI tools to develop new ideas for media targets and pitch anglesUtilize Canva to create, edit, and organize visual resources for use in tandem with client campaignsManage social media, including implementation of social media campaigns for clients on platforms including LinkedIn, X and InstagramResearch speaking opportunities and editorial calendars for client opportunitiesMonitor media coverage and report results to the wider team and clientsSupport Violet PR agency marketing efforts as neededSkills1-2 years of PR agency or journalism experienceBachelors in PR, communications, journalism or related fieldFamiliarity with AP style and strong writing skillsOutstanding written and verbal communication with an interest in public policy, real estate and economic developmentTrack record of securing media coverage and experience developing relationships with reporters in a fast-paced environmentSocial media experience, with successful campaigns implemented using X, LinkedIn, Instagram, Facebook, etcDetail oriented; able to manage multiple projects in an organized mannerBenefitsCompetitive benefitsCompany OverviewViolet PR specializes in social media management, media relations, digital marketing, and content development services. It was founded in 2010, and is headquartered in Montclair, New Jersey, USA, with a workforce of 11-50 employees. Its website is https://www.violetpr.com/.
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