Product Marketing Specialist (Product Launch Focus)

Remote Full-time
Advanced Wireless Communications is seeking a Product Marketing Specialist to join their Marketing Team. This role is responsible for ensuring product readiness from a marketing perspective, coordinating product launches, and creating the necessary materials to support successful market entry. Responsibilities Own product readiness from development through launch by coordinating across teams and creating supporting materials: Define required deliverables and build timelines Track progress and ensure completion across teams Keep product work aligned with marketing plans Gather and clarify product details from Product and Engineering Lead communication across Marketing, Sales, and Product Translate technical information into clear, usable content Build and execute go to market plans based on direction from marketing leadership Support sales enablement by ensuring materials and messaging are ready for product launches Create and maintain product documentation including guides, setup instructions, labels, and reference materials Design and format materials using templates and brand guidelines in Adobe InDesign, Illustrator, and Photoshop Support creation of product related videos and visual assets Ensure accuracy with Product and Engineering Keep materials organized and up to date Skills Strong organizational and coordination skills Comfortable working with technical teams and learning complex products Ability to identify gaps, ask questions, and follow through Clear communication and attention to detail Proficiency in Microsoft Office tools Experience in product marketing, marketing coordination, or a related role Proficiency in Adobe InDesign, Illustrator, and Photoshop required Ability to create and format professional documentation using templates and brand guidelines Experience in a cross functional or product focused environment is a plus Applicants must be located in the Greater Minneapolis St. Paul area or open to occasional travel to our Lakeville, MN headquarters Benefits Competitive pay and benefits Company Overview Advanced Wireless Communications is a leader in the design and integration of wireless communications solutions. It was founded in 1992, and is headquartered in Lakeville, Minnesota, USA, with a workforce of 51-200 employees. Its website is
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