Product Marketing Manager: TradFi Stocks Equities
## Key Responsibilities
Strategy & Positioning
Partner up with product and strategy teams to own the roadmap for stocks and equities trading within the Crypto.com ecosystem.
Craft messaging that differentiates our offering across accessibility, fees, user experience, and cross-asset trading. Own positioning and briefs.
Define user personas (e.g. crypto-first investors, fintech users, traditional retail traders) and build tailored journeys to drive UA at target CAC.
Work closely with product managers and growth to align product direction with market insights and user behavior.
## Requirements
3-to-5 years of experience in product marketing: ideally stocks/equities background
Proven success launching and scaling B2C products or platforms and growing adoption and revenue sustainably.
Excellent communication and copywriting skills: you can simplify complex ideas and tell stories that convert.
Highly collaborative, with experience working cross-functionally in fast-paced environments. Bias to action.
Analytical mindset with proficiency in marketing analytics and user research.
Experience in regulated industries or financial services is a plus.
• *The future of finance is here — whether you’re interested in blockchain, cryptocurrency, or remote web3 jobs, there’s a perfect role waiting for you.**
Apply tot his job
Apply To this Job
Strategy & Positioning
Partner up with product and strategy teams to own the roadmap for stocks and equities trading within the Crypto.com ecosystem.
Craft messaging that differentiates our offering across accessibility, fees, user experience, and cross-asset trading. Own positioning and briefs.
Define user personas (e.g. crypto-first investors, fintech users, traditional retail traders) and build tailored journeys to drive UA at target CAC.
Work closely with product managers and growth to align product direction with market insights and user behavior.
## Requirements
3-to-5 years of experience in product marketing: ideally stocks/equities background
Proven success launching and scaling B2C products or platforms and growing adoption and revenue sustainably.
Excellent communication and copywriting skills: you can simplify complex ideas and tell stories that convert.
Highly collaborative, with experience working cross-functionally in fast-paced environments. Bias to action.
Analytical mindset with proficiency in marketing analytics and user research.
Experience in regulated industries or financial services is a plus.
• *The future of finance is here — whether you’re interested in blockchain, cryptocurrency, or remote web3 jobs, there’s a perfect role waiting for you.**
Apply tot his job
Apply To this Job