Product Marketing Manager (B2C SaaS / Marketplace Experience)

Remote Full-time
This a Full Remote job, the offer is available from: Latin America, EMEA Product Marketing Manager (B2C SaaS / Marketplace Experience) Location: Remote Start Date: Immediate Contract: Freelance via Deel Jobgether is reinventing job search for the remote-first world. Our AI-powered platform connects global talent with remote opportunities, helping people find meaningful work through smarter job matching and career coaching. The Role We’re looking for a hands-on Product Marketing Manager (PMM) to lead the go-to-market strategy of our B2C Talent Product β†’ Our model is a B2C SaaS freemium >< Premium model. This role blends product marketing strategy with growth execution, ideal for someone who understands the technical side of SaaS and knows how to turn a product into a movement. You’ll work closely with the founders and tech team to boost awareness, drive engagement, and convert free users into paying customers. Your Mission β€’ Own and execute the go-to-market strategy for our B2C product. β€’ Increase Premium conversion by improving messaging, in-product positioning, and user flow. β€’ Analyze and optimize the full user funnel β†’ from landing to activation to conversion. β€’ Identify friction points in the UX and work with the team to resolve them. β€’ Design and run A/B tests to validate messaging, onboarding, and feature adoption. β€’ Set up and monitor key metrics using analytics tools (Mixpanel, Google Analytics). β€’ Build and engage communities across Reddit, LinkedIn, Discord, X, and niche remote forums. β€’ Write compelling content: newsletters, posts, replies, and AI prompt-based messages. β€’ Run messaging experiments and iterate continuously based on user feedback. β€’ Identify visibility opportunities and relevant partnerships. β€’ Move fast, test, learn, and double down on what works. Your Profile β€’ Proven experience in product marketing and growth (B2C SaaS or Marketplace is a must). β€’ Strong understanding of conversion funnels, UX principles, and data-informed iteration. β€’ Proficiency with analytics tools like Mixpanel is required. β€’ Ability to simplify complex product flows and propose impactful improvements. β€’ Experience driving community engagement and grassroots awareness campaigns. β€’ Technical fluency: comfortable collaborating with product and development teams. β€’ Lean, startup mindset: autonomous, creative, and action-oriented. β€’ You speak English and Spanish. β€’ Bonus: interest in career development, job search tools, or the remote work ecosystem. Why Jobgether? β€’ Work directly with the founders on a product with real social impact. β€’ Fully remote, async, and flexible work environment. β€’ Flat hierarchy, fast decision-making, and freedom to take initiative. This offer from "Jobgether" has been enriched by Jobgether.com and got a 0% flex score. Apply tot his job
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