Product/ Growth Manager (Venture Studio)
Product/Growth Manager - Attack Capital
Core Requirements
Experience: 4-6 years in product/growth roles at B2B SaaS or consumer tech
• Managed products from 0→1 or 1→10 journey
• Owned P&L or growth metrics for $1M+ ARR products
• Worked across multiple products or growth experiments simultaneously
• Experience in lean/venture studio environments
Product Management Skills
Core Product Competencies:
• Discovery: User interviews, surveys, analytics-driven insights
• Prioritization: RICE/ICE frameworks, ROI modeling
• Roadmapping: Quarterly planning, stakeholder alignment
• Execution: Sprint planning, PRD writing, QA processes
• Metrics: North star definition, funnel optimization, cohort analysis
Technical Proficiency:
• SQL for data analysis (intermediate level)
• Basic HTML/CSS understanding
• API documentation reading/writing
• Figma/design tools for wireframing
• Python/R for analysis (nice to have)
Growth Expertise
Acquisition Channels:
• SEO/Content: Keyword research, content calendars, link building
• Paid Ads: Meta, Google Ads, LinkedIn ($50K+ monthly spend)
• PLG: Free trial optimization, self-serve onboarding
• Viral/Referral: Incentive design, K-factor improvement
• Partnerships: Integration marketplaces, co-marketing
Analytics & Experimentation:
• Tools: Mixpanel, Amplitude, Google Analytics, Hotjar
• Testing: A/B tests, multivariate, statistical significance
• Attribution: Multi-touch models, CAC payback analysis
• Retention: Cohort analysis, churn prediction, win-back campaigns
• Automation: Segment, Customer.io, Braze
Portfolio-Specific Requirements
Multi-Product Growth:
• Cross-product user journeys
• Bundle optimization and pricing
• Shared component libraries
• Platform vs. product strategies
• Resource allocation across portfolio
Content & SEO Automation:
• Programmatic SEO implementation
• AI content generation workflows
• Competitor content analysis
• Technical SEO (Core Web Vitals, schema)
• Blog automation using n8n
Key Responsibilities at Attack Capital
Product Ownership:
• Primary: Launch LegalClerk and CollectDebt (0→1)
• Secondary: Optimize HealOS and PowerDialer funnels
• Platform: Build shared billing/auth systems
• Innovation: Identify new product opportunities
Growth Initiatives:
• Scale blog content from 10 to 100 posts/month per product
• Improve trial→paid conversion from 15% to 30%
• Reduce CAC from $500 to $200
• Increase NPS from 30 to 50+
Immediate Priorities
Month 1:
• Audit all product funnels and identify quick wins
• Set up proper analytics tracking across products
• Launch competitor monitoring system
• Start customer interview cycles
Month 2:
• Ship 5+ conversion optimization experiments
• Launch LegalClerk MVP with 10 beta customers
• Implement blog automation for 3 products
• Create growth dashboard for portfolio
Month 3:
• Achieve 25% MoM growth in signups
• Launch referral program for PowerDialer
• Complete pricing strategy revision
• Build partnership pipeline (10+ potential partners)
Data-Driven Approach
Metrics to Own:
• Acquisition: Traffic, signups, CAC by channel
• Activation: Trial starts, aha moments, time-to-value
• Revenue: MRR growth, ARPU, expansion revenue
• Retention: Churn, NRR, customer health scores
• Referral: NPS, viral coefficient, review scores
Reporting Structure:
• Weekly growth metrics email
• Monthly board deck preparation
• Quarterly OKR setting and review
• Ad-hoc deep dives on experiments
Team Collaboration
With Engineering:
• Feature specs and requirements
• Analytics implementation
• A/B testing infrastructure
• Performance optimization
With Sales:
• Product positioning and messaging
• Competitive intelligence
• Sales enablement content
• Pricing and packaging changes
With Customer Success:
• Onboarding optimization
• Feature adoption campaigns
• Churn analysis and prevention
• Upsell opportunity identification
Apply tot his job
Apply To this Job
Core Requirements
Experience: 4-6 years in product/growth roles at B2B SaaS or consumer tech
• Managed products from 0→1 or 1→10 journey
• Owned P&L or growth metrics for $1M+ ARR products
• Worked across multiple products or growth experiments simultaneously
• Experience in lean/venture studio environments
Product Management Skills
Core Product Competencies:
• Discovery: User interviews, surveys, analytics-driven insights
• Prioritization: RICE/ICE frameworks, ROI modeling
• Roadmapping: Quarterly planning, stakeholder alignment
• Execution: Sprint planning, PRD writing, QA processes
• Metrics: North star definition, funnel optimization, cohort analysis
Technical Proficiency:
• SQL for data analysis (intermediate level)
• Basic HTML/CSS understanding
• API documentation reading/writing
• Figma/design tools for wireframing
• Python/R for analysis (nice to have)
Growth Expertise
Acquisition Channels:
• SEO/Content: Keyword research, content calendars, link building
• Paid Ads: Meta, Google Ads, LinkedIn ($50K+ monthly spend)
• PLG: Free trial optimization, self-serve onboarding
• Viral/Referral: Incentive design, K-factor improvement
• Partnerships: Integration marketplaces, co-marketing
Analytics & Experimentation:
• Tools: Mixpanel, Amplitude, Google Analytics, Hotjar
• Testing: A/B tests, multivariate, statistical significance
• Attribution: Multi-touch models, CAC payback analysis
• Retention: Cohort analysis, churn prediction, win-back campaigns
• Automation: Segment, Customer.io, Braze
Portfolio-Specific Requirements
Multi-Product Growth:
• Cross-product user journeys
• Bundle optimization and pricing
• Shared component libraries
• Platform vs. product strategies
• Resource allocation across portfolio
Content & SEO Automation:
• Programmatic SEO implementation
• AI content generation workflows
• Competitor content analysis
• Technical SEO (Core Web Vitals, schema)
• Blog automation using n8n
Key Responsibilities at Attack Capital
Product Ownership:
• Primary: Launch LegalClerk and CollectDebt (0→1)
• Secondary: Optimize HealOS and PowerDialer funnels
• Platform: Build shared billing/auth systems
• Innovation: Identify new product opportunities
Growth Initiatives:
• Scale blog content from 10 to 100 posts/month per product
• Improve trial→paid conversion from 15% to 30%
• Reduce CAC from $500 to $200
• Increase NPS from 30 to 50+
Immediate Priorities
Month 1:
• Audit all product funnels and identify quick wins
• Set up proper analytics tracking across products
• Launch competitor monitoring system
• Start customer interview cycles
Month 2:
• Ship 5+ conversion optimization experiments
• Launch LegalClerk MVP with 10 beta customers
• Implement blog automation for 3 products
• Create growth dashboard for portfolio
Month 3:
• Achieve 25% MoM growth in signups
• Launch referral program for PowerDialer
• Complete pricing strategy revision
• Build partnership pipeline (10+ potential partners)
Data-Driven Approach
Metrics to Own:
• Acquisition: Traffic, signups, CAC by channel
• Activation: Trial starts, aha moments, time-to-value
• Revenue: MRR growth, ARPU, expansion revenue
• Retention: Churn, NRR, customer health scores
• Referral: NPS, viral coefficient, review scores
Reporting Structure:
• Weekly growth metrics email
• Monthly board deck preparation
• Quarterly OKR setting and review
• Ad-hoc deep dives on experiments
Team Collaboration
With Engineering:
• Feature specs and requirements
• Analytics implementation
• A/B testing infrastructure
• Performance optimization
With Sales:
• Product positioning and messaging
• Competitive intelligence
• Sales enablement content
• Pricing and packaging changes
With Customer Success:
• Onboarding optimization
• Feature adoption campaigns
• Churn analysis and prevention
• Upsell opportunity identification
Apply tot his job
Apply To this Job