Pipeline Marketing Manager

Remote Full-time
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Job Title
Pipeline Marketing Manager
Location
Remote
Time Zone
US Time Zones (EST–PST)
Role Overview
We are looking for a Pipeline Marketing Manager to own the strategy and execution of programs that generate and accelerate qualified pipeline for a B2B SaaS company leveraging AI capabilities. This role sits at the intersection of Marketing, Sales, and RevOps, with a strong focus on conversion efficiency, attribution, and predictable revenue growth.
Key Responsibilities
Own pipeline generation and acceleration programs aligned to quarterly revenue goals

Plan and execute multi-channel campaigns across paid media, email, webinars, and content syndication

Partner with Sales and RevOps to define ICPs, manage lead stages, and improve MQL-to-SQL conversion

Translate AI and SaaS product value into clear, pipeline-focused messaging

Manage campaign forecasts, pipeline targets, and performance reporting

Continuously optimize programs using funnel data and attribution insights

Required Qualifications
Proven experience in B2B pipeline or demand marketing within a SaaS environment

Strong understanding of AI-enabled products and complex SaaS buyer journeys

Track record of driving qualified pipeline and revenue impact

Experience with marketing automation and CRM platforms (HubSpot or Marketo with Salesforce)

Strong cross-functional collaboration and project management skills

Non-negotiable: Prior experience working fully remote, fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar), and experience working with US- or UK-based companies. Candidates without this background will not be considered.

Preferred Qualifications
Experience working closely with RevOps on attribution and forecasting

Familiarity with ABM strategies and tools

Experience in mid-market or enterprise SaaAS environments

Exposure to AI-first or data-driven products

Tools & Technology
Marketing Automation: HubSpot, Marketo (or similar)

CRM: Salesforce

Analytics & Attribution: HubSpot Attribution, Bizible, Looker

Paid Media: Google Ads, LinkedIn Ads

Collaboration: Slack, Zoom, Google Workspace, Asana

Please NOTE
It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps—the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.
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