Paid Media Specialist

A LITTLE BIT ABOUT BoldrBoldr is the first global B-Corp dedicated to delivering world-class Client experiences while creating access to dignified, meaningful work in communities around the world.We are a global team united by our desire to connect diverse people with common values for boldr impact. We employ just over a thousand team members across five countries and we want to employ over 5,000 people by 2027, if not sooner.LET’S START WITH OUR VALUESMeaningful connections start with AUTHENTICITYWe do our best work by being CURIOUSWe grow by remaining DYNAMICOur success combines AMBITIOUS VISION with OPERATIONAL EXCELLENCE At the heart of great partnerships, we’ll always find EMPATHYWHAT IS YOUR ROLEAs a Paid Media Specialist, you’ll be the driving force behind our paid digital campaigns, focused on delivering strong, measurable results. You will own the planning, execution, and optimization of performance-driven strategies across platforms like Google Search, Display, LinkedIn and YouTube. This role is ideal for someone with a passion for digital marketing, who thrives in a fast-paced environment, and is passionate about leveraging data to maximize campaign impact.WHY DO WE WANT YOUWe are currently looking for impact-driven individuals who are passionate about helping Boldr grow and achieve our Purpose. We expect our team to become our ultimate partners in success by always giving 110% in everything, sharing their talents and quirks, and championing our core values: Curious, dynamic, and authentic.WHAT WILL YOU DOlead the charge on client campaigns across multiple channels.Lead the planning, execution, and scaling of paid media campaigns across Google Search, Display, LinkedIn and YouTube.Monitor campaign performance, analyze trends, proactively identify optimizing opportunities, and deliver insights that drive action.Preparing clear, compelling reports for internal teams and client presentations.Continuously test and iterate creative, targeting, and bidding strategies to maximize ROI.Apply your knowledge of conversion rate optimization (CRO) and A/B testing to improve landing page and funnel performance.Collaborate with relevant internal teams to ensure campaign alignment with broader marketing strategies.Stay current on platform updates, industry trends, and best practices in digital advertising and performance marketing.RequirementsWHAT WE’LL LIKE ABOUT YOU YOU ARE…Curious and authentic, just like us! #beboldr A critical thinker with an eye for even the most minute of detailsPassionate about the client experience YOU HAVE…At least 3+ years of experience in an agency or digital marketing environment managing PPC or digital ad campaignsA genuine passion for digital marketing and mastering the craftStrong analytical skills and a deep understanding of data, analytics, and key marketing metricsAn understanding of CRO, A/B testing, Google Ads and Google AnalyticsA high level of organization, are detail-oriented, and process-drivenCan communicate clearly, confidently, and authenticallyA positive attitude and strong work ethic ,with a proactive approach to problem-solvingBonus if you're Google Ads and Google Analytics certifiedOriginally posted on Himalayas

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