Optimization Specialist

Vladimir Jones is seeking an Optimization Specialist to join their Integrated Media & Data Team. This role involves executing and optimizing paid programs across various channels while maintaining budgets and timelines, and requires strong communication and problem-solving skills. Responsibilities Execute paid programs across multiple channels including PPC, Display, Video, Audio, Print, OOH and Social, and optimize live campaigns in real-time Obtain inventory availability, cost estimates and/or media kits from partners and platforms Manage budgets, timelines and pacing for multiple ad platforms Communicate deadlines and creative requirements of the media plan and buy to teams Enter media schedules into VladTracker (proprietary) workflow system and Campaign Manager for the traffic of ads Assist in resolving media invoices and schedule updates for payment or client billing Become familiar with all media buying and research software tools within the agency Maintain resource and media files Conduct and compile research for client reports by providing insight and analysis on raw campaign data Assist Integrated Planners or other subject matter experts in execution of plans and contracts Demonstrate strong problem-solving abilities and foster innovative solutions Maintain appropriate and responsive working relationships with media suppliers/partners and internal teams (Account Services, Media, Digital & Creative) Communicate in a clear, coherent and professional manner Develop and facilitate strong relationships across the agency, and in workflow Represent the team and the agency in a positive manner in all endeavors Effective problem-solver and generator of innovative solutions Strong written and verbal presentation skills and style Skills Bachelor's degree required, preferably in advertising, communications, journalism, business or data sciences Some experience or familiarity with paid ad platforms and analytics tools: certification in Google Ads, GA4, Meta, etc Comfortability with analyzing sets of numbers and providing insights At least a basic level of Excel knowledge Proficient in Microsoft Office or Google applications Benefits 401k + employer match Medical, Dental, Vision Life and short-term disability (100% employer paid) Voluntary long-term disability EAP 9 paid holidays PTO, Floating Holiday, Volunteering Day Education reimbursement Employee referral program Employee recognition program where points turn into money! Company Overview Vladimir Jones is a marketing and advertising company that offers creative design and digital marketing services. It was founded in 1970, and is headquartered in Colorado Springs, Colorado, USA, with a workforce of 51-200 employees. Its website is