New Mexico Political Director

Remote Full-time
About the position

About the Working Families Party The Working Families Party (WFP) is the progressive party for the multiracial working class, fighting for a nation that works for the many, not the few. We recruit, train, and support transformational candidates up and down the ballot — and run them to win. We believe that no matter where we come from or what our color, most of us want the same things. We want to earn enough to thrive, not just survive, and leave a better future for our kids. We want healthy food and clean water, safe neighborhoods and a safe world. We want to be free. The Working Families Party is regular people coming together across our differences to make a better future for us all. We’re a multiracial party that fights for workers over bosses and people over the powerful. We want an America which realizes the promise – unrealized in our history – of freedom and equality for all. The New Mexico Working Families Party (NM-WFP) is seeking a dynamic and committed Political Director to lead and support our year-round electoral, organizing, and membership-building efforts. This role is ideal for a passionate campaigner and movement builder who is eager to engage the multiracial working class in transformative politics and help elect progressive champions across New Mexico. The ideal candidate is a natural organizer who thrives in high-energy campaign environments and is passionate about building power through elections and multiracial working class coalitions.

Responsibilities
• Work with the NM-WFP team, State Committee, and organizational partners to develop electoral plans including district profiles and an array of tactics like doors, phones, texting, mail, digital, television, etc.
• Develop budgets, and help to fundraise for electoral campaigns.
• Provide campaign management on certain NM-WFP campaigns including voter targeting, list and turf cutting, script writing, and canvass oversight.
• Lead the creation of NM-WFP communication materials for campaigns including mailers, digital ads, television spots, etc.
• Recruit volunteers to support WFP endorsed campaigns through door-to-door canvassing, phone banking, and other campaign activities.
• Lead NM-WFP volunteer support, training, and appreciation efforts to build the state’s largest cadre of campaign volunteers.
• Provide training and technical assistance to endorsed campaigns on: creating district profiles, voter targeting/turf cutting, voter outreach script writing, training and supporting volunteers, design and messaging for mail and digital ads, etc.
• Ensure campaign legal compliance and provide assistance with campaign finance.
• Work with our partner organizations to attend their membership meetings to offer political education and present ways to get involved with NM-WFP activities including electoral and legislative/policy campaigns.
• Develop and implement a plan to engage and grow NM-WFP membership.
• Support our Grassroots Fundraising Strategy to collect dues from NM-WFP Members.
• Attend community events to connect with multiracial working class people and inform them about WFP through tabling and other activities.
• Develop and maintain relationships with members and community leaders to develop grassroots leadership.
• Assist with NM-WFP’s endorsement processes including: Schedule candidate interviews and coalition endorsement meetings; and Compile, score, and create summaries of questionnaires.
• Assist with State Committee and Elected Official Caucus logistics including scheduling meetings and taking minutes.
• Represent NM-WFP in coalition meetings and strategy tables.
• Assist with fundraising goals including researching and applying for grants.
• Assist with event planning and implementation as well as other activities of WFP locally and nationally.
• Maintain accurate volunteer and outreach data in EveryAction and other platforms
• Draft compelling social media content, emails, and other communications to promote NM-WFP electoral and legislative/policy campaigns as well as other political issues that are relevant to the multiracial working class.
• Develop and implement a plan to convert online members and followers to offline volunteers and activists

Requirements
• Experience with electoral campaigning, including field organizing and message development.
• Strong volunteer management and training skills, with an emphasis on cultivating leadership and building sustained grassroots involvement.
• Experience with coalition work and representing an organization in partner spaces in a professional and collaborative manner.
• Proven ability to build and maintain relationships with diverse constituencies, particularly within the multiracial working class.
• Excellent written and verbal communication skills, including the ability to create compelling social media, email, and digital content for outreach and mobilization.
• Highly organized and detail-oriented, with the ability to manage multiple projects, track data, and meet deadlines in a fast-paced, campaign-oriented environment.
• Ability to work independently and collaboratively with teams across geographies, in a hybrid and remote settings.
• Deep and demonstrated commitment to racial, gender, and economic justice
• Intermediate computer skills, including GSuite (Gmail, Google Docs & Spreadsheets) and Zoom.
• Experience with mobilization platforms (Mobilize, Scale to Win, Spoke, Action Network, Mobile Commons, etc.), or willingness and ability to learn quickly.
• Experience with VAN, Votivate, or other voter file software, or willingness and ability to learn quickly.
• Experience with graphic design software, or willingness and ability to learn.
• Valid driver’s license and reliable transportation to attend in-person events.

Nice-to-haves
• Bilingual Spanish/English.
• Experience placing programmatic and social media digital ads.
• Understanding of New Mexico social justice and political ecosystem.

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