Marketing Specialist

Arbors Management is a premier property management company based in the Pittsburgh area, seeking a creative and organized Marketing Specialist to support their marketing efforts. The role involves managing social media accounts, content creation, and developing marketing strategies to enhance the company's online presence. Responsibilities Manage, oversee, and update all company social media accounts, including content creation, scheduling, publishing, and audience engagement across platforms Develop and execute consistent social media strategies aligned with brand voice and marketing goals Create, write, edit, and publish blog content related to company updates, properties, resources, events, and relevant industry topics Contribute regularly to the company’s online resource page and other content hubs Develop marketing content for digital platforms, including written copy, graphics, and promotional materials Maintain and update online assets such as the company website, property listings, digital profiles, and third-party platforms Assist in overseeing website performance and support ongoing SEO initiatives and campaigns Manage and maintain all company Google accounts, including profiles, listings, and analytics tools Monitor, analyze, and report on social media, blog, website, and campaign performance; recommend improvements based on insights Travel to our properties and businesses in the area as needed to gather content, coordinate marketing efforts, support events, and obtain information or materials to support marketing initiatives (travel expenses are reimbursed) Assist with marketing efforts related to open positions, including job postings, employer branding, and online promotion Support marketing advertisements and campaigns for property vacancies and leasing initiatives Help plan, promote, and organize Arbor events, both online and in person Collaborate with internal teams to ensure accurate, timely, and consistent marketing communications Provide general marketing and administrative support as needed to support overall business goals Skills Minimum of Associate's degree in relevant field (combined with experience) Experience utilizing social media and online platforms for advertising and/or marketing purposes (e.g., Facebook, Instagram, LinkedIn) Basic understanding of digital marketing and online branding Strong written communication skills Organized, reliable, and able to manage multiple tasks Familiarity with graphic design tools (e.g., Canva) Valid driver's license, auto insurance, and reliable transportation Must be able to pass Criminal Background & Drug Screenings Bachelor's degree preferred Benefits Collaborative environment with a dynamic team Full suite of benefits including Medical, Dental, Vision, Short/Long Term Disability, Life Insurance, and Supplemental Coverages Paid Time Off & Paid Holidays Flexible scheduling with option for hybrid work-from-home schedule after 60 days of employment 401(k) retirement plan with company match Opportunities for professional growth and training opportunities Robust Rewards & Recognition program Company Overview Arbors Management, Inc. is one of the largest and most trusted property management firms in Western Pennsylvania and West Virginia. It was founded in 1982, and is headquartered in Monroeville, Pennsylvania, USA, with a workforce of 51-200 employees. Its website is