Marketing Specialist

Johnson Controls is a global leader in smart, healthy and sustainable buildings. As a Marketing Specialist, you will collaborate with leaders and field sellers to drive growth through targeted campaigns and customer engagement, managing performance metrics and optimizing processes to improve results. Responsibilities Helps plan and deploy marketing programs and initiatives that directly support the strategic growth aspirations of the region Aligns with Region and Marketing to measure success metrics of these initiatives Undertakes immediate corrective action when business results are less than projections Ties the efforts of Marketing directly to achievement of the Region’s business results Responsible for the execution and management of integrated marketing programs including lead generation campaigns, locally focused social and earned media, trade and JCI-sponsored customer events Works closely with Market General Managers, Front Line Sales Managers and key Sales Reps to materially improve campaign execution, sales productivity, and pipeline creation - with a keen focus on demand creation, demand capture, demand conversion and customer expansion Responsible for working w Marketing and Commercial Operations teams to measure performance to ensure that support activities are effective Continually monitors sales metrics to maximize ROI of lead management programs Collaborates with Marketing, Sales, Commercial Operations, and Regional / Market Management teams Leads by example to deliver industry-best commercial programs that deliver results Learns and supports the full sales process used in our business, from lead generation to closing deals Has experience working with a B2B field organization and can converse fluidly across the organizational span from sales professionals to executive business leaders with ease Develops deep expertise around market opportunities, competitive environment, and customer requirements within the Region Leverages those insights to ensure programs and campaigns are positioned in the most effective way to drive local performance Participates in local sales efforts and has direct customer contact Collects, consolidates, and prioritizes Voice of Customer and field feedback (internal customers), feeding back to Marketing, and incorporating into marketing programs that support our growth strategies Skills 1-3 years of experience Bachelor's degree in Business with a Marketing concentration, Business Administration or related field Excellent interpersonal and communication skills required Analytical skills and ability to effectively organize data in a way that is simple to understand Experience in field sales, sales enablement and/or field marketing preferred Experience in CRM systems (i.e. SalesForce) preferred Benefits Competitive salary and commission/bonus plan Paid vacation/holidays/sick time Comprehensive benefits package including 401K, medical, dental, and vision care On the job/cross training opportunities Encouraging and collaborative team environment Dedication to safety through our Zero Harm policy Company Overview Johnson Controls offers smart buildings that create safe, healthy, and sustainable environments. It was founded in 1885, and is headquartered in Cork, Cork, IRL, with a workforce of 10001+ employees. Its website is Company H1B Sponsorship Johnson Controls has a track record of offering H1B sponsorships, with 61 in 2025, 57 in 2024, 80 in 2023, 95 in 2022, 81 in 2021, 93 in 2020. Please note that this does not guarantee sponsorship for this specific role.