Marketing Coordinator- Social Commerce

Learning Resources is a family-owned company dedicated to creating award-winning educational toys. They are seeking a Marketing Coordinator – Social Commerce to join their Social Media & Content Team, focusing on building relationships with creators and executing social commerce campaigns across various platforms.ResponsibilitiesIdentify and reach out to relevant creators for product seeding, paid partnerships, and UGC campaigns across TikTok, Instagram, and YouTubeBuild strong relationships with creators by providing guidance, communication, and brand assetsMaintain communication throughout campaign lifecycles to ensure timely deliverables and accurate messagingTrack creator information, products, and content submissionsAssist in executing social commerce campaigns, including TikTok Shop promotions and affiliate activationsCoordinate product shipments, gifting logistics, and sample needs for creator programsGather performance metrics, maintain content libraries, and organize post-campaign assetsMaintain creator databases, trackers, logs, and templatesCollaborate with Learning Resources and Pet brand teams to align creator content with broader brand storytellingMonitor platforms for emerging creators, trends, and new opportunitiesBuild and maintain an organized creator-ops workflow (databases, trackers, templates) that improves team visibility and reduces campaign turnaround times within 60 daysManage 10-20 creators per cycle to achieve 95% on-time delivery of content and accurate brand alignment within the first 120 daysDevelop a reliable reporting process that compiles campaign performance metrics and organizes content libraries to support cross-functional use within 90 daysCoordinate logistics and communication for TikTok Shop, affiliate, and creator-led launches to drive measurable GMV or engagement lift within the first 6 campaign cyclesMonitor creator and platform trends weekly to surface actionable recommendations that shape quarterly creator strategySkills1–2 years of experience in social media, influencer/creator programs, or digital marketingStrong understanding of TikTok, Instagram, YouTube, and creator-driven contentExperience managing creators, deliverables, and communicationHighly organized and able to manage multiple campaigns at onceProficiency in Excel/SheetsStrong written communication and professionalism in external communicationExperience with Aspire, Levanta, or Awin is a plusBenefitsProfit sharing bonus potential401k matchingA variety of other benefitsCompany OverviewLearning Resources® is a leading global manufacturer of award-winning teaching aids. It was founded in 1994, and is headquartered in Vernon Hills, Illinois, USA, with a workforce of 51-200 employees. Its website is https://www.learningresources.com.



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