Marketing and Insights Analyst, Hygienic Fluid Handling & Heat Transfer Technologies (HFH)

Alfa Laval is a company dedicated to pioneering solutions for a resourceful future. They are seeking a Strategic Marketing and Insights Analyst to support marketing activities and insights for their Food & Pharma Division, ensuring effective revenue generation and brand positioning.ResponsibilitiesDrive deep partnership through collaboration with key stakeholders to unlock additional business valueHelp translate business unit objectives into actionable marketing plans aligned with divisional strategy and collaborate with cross-functional teams to bring these to lifeDrive sales funnel development with customer acquisition and growth opportunities through campaigns, sales enablement, events, product launches and channel partner supportPosition Alfa Laval as the NA leader in assigned BU’s through events, industry groups and trade associations, public affairs and thought leadershipSupport business optimization and growth through basic market research, competitor analysis, insights/trend analysis, and market size & shareDrive Voice of Customer (VoC) acquisition and analysisMaintain and track KPI’s for BU marketing performance, participating in periodic reviews and checkpoint meetings to update on progress and share findings with stakeholdersSkillsBachelor's degree in Business, Marketing, Engineering, Data Science or a related fieldMinimum 1 to 3 years' experience in a marketing or related roleStrong analytical skills with ability interpret and convert data into information, presenting findings clearlyFamiliarity with marketing concepts and a growth mindset, willing to learn strategic marketing and planning processesProficiency in Excel and basic data visualization tools; knowledge of BI tools is a plusCollaborative and forward-thinkingExcellent communication and organizational skillsSelf-starter with curiosity and eagerness to grow in a strategic marketing roleBenefitsMedical/dental/vision/life401(k) planAnd moreCompany OverviewAlfa Laval is a supplier of products and solutions for heat transfer, separation, and fluid handling technologies. It was founded in 1883, and is headquartered in Lund, Skane Lan, SWE, with a workforce of 10001+ employees. Its website is http://www.alfalaval.com.



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