Manager, Social Insights (Disney Branded Television) - Unlock the Power of Social Media Insights

Remote Full-time
Job Summary:

We are seeking a highly skilled and passionate Manager, Social Insights to join our team, focusing on Disney Branded Television series and films. As a Social Insights Manager, you will play a crucial role in interpreting social media data, translating it into actionable ideas, and building reports to support the company's strategic, brand, and cultural initiatives. If you're a social media enthusiast with a passion for television, Disney, and online communities, we want to hear from you!

Key Responsibilities:


Manage social research projects for the Disney Branded Television marketing team, measuring sentiment and conversation through social listening for Disney TV and Film titles, Disney Channel, Disney Junior, TVA channels.
Collaborate with stakeholders to establish campaign-specific KPIs, measure performance, create benchmarks, and communicate insights to senior leadership.
Provide social insights and recommendations to internal stakeholders regarding title and audience performance.
Advise on evolving social tactics throughout each campaign as new data emerges.
Inform strategies and insights that help create high-impact moments around title debuts, announcements, trailers, press, etc.
Partner with social insights teams across the Disney organization and enterprise research/insights vendors on reporting and best practices.


Requirements:


5+ years of experience in social media insights and data analysis in a content-driven environment.
Demonstrated understanding of social platform tools and best practices across Instagram, TikTok, Twitter, and more.
Team-first, collaborative mentality with strong organizational, communication, and writing skills.
Ability to prioritize, multi-task, and meet deadlines.
Passionate about research, television, marketing, emerging media, and technology.
Commitment to inclusivity and ability to build and manage relationships.


Preferred Qualifications:


Mix of agency, vendor, and client-side social media insights experience.
Experience at a Direct-to-Consumer (DTC) streaming service or a research company working with a DTC streaming service.
Experience setting up dashboards and workspaces with vendors such as Sprinklr, NetBase, ListenFirst, etc.
Experience with primary research methodologies and analysis.
Strong interest in utilizing emerging technologies and systems.
Bachelor's degree.


What We Offer:


Competitive salary: $75,200 - $103,400 per year.
Bonus and/or long-term incentive units may be provided.
Full range of medical, financial, and other benefits.
Opportunity to work on high-profile Disney Branded Television series and films.
Collaborative and dynamic work environment.


Ready to Apply?

Apply Now and take the first step towards unlocking the power of social media insights with our team!

Apply Now

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