Manager, Marketing Analytics – Global
Job Description:
• Act as the analytics expert for digital marketing teams
• Conduct thorough analysis of Adobe Analytics data
• Create and deliver detailed performance reports
• Work closely with marketing teams to translate data insights into actionable recommendations
• Serve as the go-to analytics expert for digital marketers
• Manage the current Google 4 analytics environment
• Ensure data accuracy and consistency by establishing robust data collection processes
• Develop and oversee data layer specifications and tagging strategies
Requirements:
• Bachelor's degree in Marketing, Analytics, Statistics, or a related field
• 7+ years of hands-on experience with Google Analytics or similar web analytics tools
• Proven experience in setting up and optimizing the collection of analytical data from multiple sources
• Deep understanding of digital marketing concepts, including SEO, SEM, social media, and email marketing
• Strong ability to analyze complex data sets and derive meaningful insights
• Excellent communication and presentation skills
Benefits:
• Competitive salaries
• 401(k) matching
• Annual bonus program
• Comprehensive medical benefits
• Tuition reimbursement
• Flexible schedules
• Parental and adoption leave
• On-site services
• Colleague Affinity Networks
Apply tot his job
Apply To this Job
• Act as the analytics expert for digital marketing teams
• Conduct thorough analysis of Adobe Analytics data
• Create and deliver detailed performance reports
• Work closely with marketing teams to translate data insights into actionable recommendations
• Serve as the go-to analytics expert for digital marketers
• Manage the current Google 4 analytics environment
• Ensure data accuracy and consistency by establishing robust data collection processes
• Develop and oversee data layer specifications and tagging strategies
Requirements:
• Bachelor's degree in Marketing, Analytics, Statistics, or a related field
• 7+ years of hands-on experience with Google Analytics or similar web analytics tools
• Proven experience in setting up and optimizing the collection of analytical data from multiple sources
• Deep understanding of digital marketing concepts, including SEO, SEM, social media, and email marketing
• Strong ability to analyze complex data sets and derive meaningful insights
• Excellent communication and presentation skills
Benefits:
• Competitive salaries
• 401(k) matching
• Annual bonus program
• Comprehensive medical benefits
• Tuition reimbursement
• Flexible schedules
• Parental and adoption leave
• On-site services
• Colleague Affinity Networks
Apply tot his job
Apply To this Job