Lifecycle / CRM Manager (Email & SMS) for Ecommerce

Omnia1 is a growth marketing agency serving DTC and ecommerce brands.

We're looking for an Email Marketing / Lifecycle / Retention Manager to own email and SMS strategy and execution across our client portfolio.

This is a long-term contract with potential to go full-time.

You'll be doing the work hands-on, but this is also a client-facing role. You'll be interfacing directly with brand founders and marketing leads, primarily in fashion, beauty, and lifestyle ecommerce.

What you'll do:

- Lead end-to-end execution and optimization of lifecycle journeys across segmentation, lifecycle, and retention strategies tailored to each client

- Run A/B tests to discover best combination of subject lines, preview text, copy, CTAs, and timing to improve email performance

- Dive into the analytics to uncover opportunities within segmentation, flow analytics, creative, and any other aspects to improve the program

- Lead client relationship management and communications through bi-weekly strategy and reporting calls and Slack communication between meetings

- Build, manage, and optimize email and SMS flows and campaigns in Klaviyo, Attentive, and Postscript

- Own reporting and performance insights for lifecycle channels

What we're looking for:

- Background in ecommerce lifecycle marketing, ideally with fashion and beauty brands

- Strong hands-on experience with Klaviyo, Attentive, and/or Postscript

- Comfortable in a client-facing role with clear, confident communication

- Based in or available during Eastern time zone hours

We look forward to hearing from you!

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