Lead Marketing Strategist
About the position
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Marketing Strategist - REMOTE. In this pivotal role, you will drive the strategic vision and execution of marketing plans tailored to specific industry segments. Your leadership will establish our brand as a trusted authority in the workforce payments arena. You will collaborate closely with cross-functional teams to ensure our messaging resonates with key decision-makers while optimizing marketing resources for best results. Your contributions are critical in shaping our market presence and reputation as an innovator in financial services. Join us in making a meaningful impact on working Americans' lives.
Responsibilities
• Develop and manage strategic marketing roadmaps for targeted verticals.
• Conduct in-depth market and business research to inform target strategies.
• Create compelling messaging frameworks that effectively differentiate our brand.
• Monitor industry trends and competitor activities to maintain thought leadership.
• Lead and mentor a Marketing Program Manager in executing tactical marketing efforts.
• Identify opportunities for brand reputation enhancement through strategic partnerships.
• Collaborate with Sales and Product Marketing teams for cohesive narratives.
• Track and analyze brand health metrics to refine and optimize marketing programs.
Requirements
• Proven experience in B2B strategic marketing (5+ years preferred).
• Strong storytelling skills connecting brand narratives to customer needs.
• Expertise in hospitality, gig economy, or vertical SaaS platforms.
• Data-driven decision maker with a creative mindset.
• Natural leadership abilities in cross-collaborative settings.
• Outcome-oriented focus driving revenue growth and influence.
Benefits
• Market-leading medical, dental, and vision insurance.
• Stock options for employees.
• Free Premium-Tier Financial Wellness subscription.
• Monthly stipend for home-office expenses.
• 401k plan with TransAmerica.
• 12 weeks parental leave for all parents.
• Flexible time off policy including sick leave.
• 11 paid company holidays throughout the year.
Apply Now
Apply Now
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Marketing Strategist - REMOTE. In this pivotal role, you will drive the strategic vision and execution of marketing plans tailored to specific industry segments. Your leadership will establish our brand as a trusted authority in the workforce payments arena. You will collaborate closely with cross-functional teams to ensure our messaging resonates with key decision-makers while optimizing marketing resources for best results. Your contributions are critical in shaping our market presence and reputation as an innovator in financial services. Join us in making a meaningful impact on working Americans' lives.
Responsibilities
• Develop and manage strategic marketing roadmaps for targeted verticals.
• Conduct in-depth market and business research to inform target strategies.
• Create compelling messaging frameworks that effectively differentiate our brand.
• Monitor industry trends and competitor activities to maintain thought leadership.
• Lead and mentor a Marketing Program Manager in executing tactical marketing efforts.
• Identify opportunities for brand reputation enhancement through strategic partnerships.
• Collaborate with Sales and Product Marketing teams for cohesive narratives.
• Track and analyze brand health metrics to refine and optimize marketing programs.
Requirements
• Proven experience in B2B strategic marketing (5+ years preferred).
• Strong storytelling skills connecting brand narratives to customer needs.
• Expertise in hospitality, gig economy, or vertical SaaS platforms.
• Data-driven decision maker with a creative mindset.
• Natural leadership abilities in cross-collaborative settings.
• Outcome-oriented focus driving revenue growth and influence.
Benefits
• Market-leading medical, dental, and vision insurance.
• Stock options for employees.
• Free Premium-Tier Financial Wellness subscription.
• Monthly stipend for home-office expenses.
• 401k plan with TransAmerica.
• 12 weeks parental leave for all parents.
• Flexible time off policy including sick leave.
• 11 paid company holidays throughout the year.
Apply Now
Apply Now