Landing Page Copywriter Needed For Online Digital Program

We’re looking for a skilled copywriter to help shape clear, compelling homepage and product-page copy for a women’s health and wellness website. This role is focused on selling a digital program in a way that feels grounded, human, and trustworthy, without jargon, hype, or over-medicalised language. A deep understanding of our customer persona is essential. You should be able to write from the perspective of the woman we serve, speaking to her symptoms, fears, objections, and motivations rather than explaining the topic at her. Your strength should be articulating complex concepts in a simple, emotionally resonant way that builds clarity, safety, and confidence to take the next step. You’re a great fit if you: - Have experience writing high-converting landing pages in the health, wellness, or mental health space - Know how to translate science-backed ideas into simple, relatable language - Can step into a defined customer persona and write directly to her lived experience - Write with empathy, clarity, and strong audience awareness - Understand how to balance credibility with warmth, without sounding clinical or fluffy What you’ll be doing: - Writing and refining homepage copy that clearly communicates value and trust - Crafting product-page copy that sells a program by addressing real symptoms and objections = Ensuring consistency in tone and voice across key website pages - A strong understanding of conversion principles and basic SEO best practices is a plus. If you’re passionate about women’s health and know how to write copy that connects, clarifies, and converts, we’d love to see your work. Apply tot his job