Intermediate Search Specialist
We are seeking an intermediate-level SEO Specialist for Hive Digital, a cutting-edge and award-winning agency that prides itself on helping change the world for the better. We offer a highly collaborative team that works together to deliver the best possible outcomes for our clients in a fast-paced, fun work environment. Are you ready to bring your SEO expertise to a company trying to improve the world? We have the career path for you.
As an Intermediate SEO Specialist, you will:
• Lead client calls and manage client relationships independently, serving as the primary point of contact.
• Develop and propose holistic SEO strategies that align with client KPIs, and then select and implement the tactics to execute those strategies.
• Delegate tasks to team members and external partners, ensuring timely and high-quality completion.
• Coordinate with external partners and cross-departmental teams to execute SEO initiatives and integrate insights from various marketing efforts (EG: social media, email marketing) into a cohesive strategy.
• Collaborate with internal sales and stakeholder teams to understand the impact of SEO on lead generation and sales.
• Plan and execute long-term (quarterly, annual) SEO strategies, including technical and content roadmaps.
Core Competencies & Experience
The successful candidate will have proven experience in the following areas:
• Strategy & Audits:
• Conducting comprehensive audits, including technical, backlink, and content audits.
• Developing and implementing content marketing strategies and persona playbooks.
• Creating comprehensive content roadmaps and outlines.
• Technical SEO & Implementation:
• Working with various CMS platforms and coordinating with development teams on best practices for technical SEO, web infrastructure, and site architecture.
• Managing web migration audits and providing consultation for SEO-led website migrations.
• Executing on-page optimizations and redirect mapping.
• Proficiency with analytics and tracking, including Google Search Console, Google Tag Manager, custom event tracking, and call tracking, as well as third party tools such as Ahrefs, SEMrush, etc.
• Data & Analysis:
• Proficiency with tools like Microsoft Clarity, Agency Analytics, and Looker Studio for reporting and analysis.
• Conducting page performance, CRO, and heat map analysis.
• Emerging SEO Niches:
• A foundational understanding and willingness to learn about emerging SEO fields such as Generative Engine Optimization (GEO), AI Optimization (AIO), Large Language Model Optimization (LLMO), and Answer Engine Optimization (AEO).
• Digital Marketing Acumen:
• A strong understanding of how SEO integrates with other digital marketing channels.
• Familiarity with paid search and social media advertising platforms (EG: Meta, LinkedIn, X/Twitter, Reddit) and the ability to answer basic questions about these channels on client calls.
• Client Management & Communication:
• Leading client meetings and presenting strategy and progress updates.
• Experience delegating tasks and coordinating with internal and external teams.
Ideal Candidate Profile
• 3-5 years of experience in an SEO-focused role, preferably within a digital marketing agency setting or a medium-to-large organization with direct ownership of SEO.
• Self-starter with a proactive approach to problem-solving.
• Excellent communication and interpersonal skills, with the ability to work effectively across departments and with external partners.
• A passion for continuous learning and adapting to a rapidly evolving digital marketing landscape.
• An understanding of the relationship between SEO efforts and the sales/business KPIs.
• Experience with a range of digital marketing & SEO tools – SEMrush, Ahrefs, Google Suite of Tools (GA4, GSC, GTM, GBP, & more), etc.
• Special consideration for candidates with experience using advanced SEO and CRO tools such as Botify, Microsoft Clarity, etc.
Compensation & Benefits
We believe in supporting our team, which is why all benefits are fully paid for by the company and not withheld from your paycheck.
• * Competitive Salary: Range available upon request
• Comprehensive Coverage: Full health, dental, and vision insurance.
• Life & Disability: A life insurance policy valued at 2x your salary, along with both short-term and long-term disability coverage.
• Retirement: 401(k) plan (currently unmatched).
• Health Savings: Flexible Spending Account (FSA).
• Remote/Hybrid Work: We offer flexible in-person office and remote work schedules for candidates local to Raleigh-Durham; Remote candidates should anticipate twice a year trips to North Carolina for in-person meetings.
• Paid Time Off: A competitive PTO plan, with a focus on meeting goals rather than strict attendance tracking.
Our Non-Negotiables
We’re looking for the right fit for our team. If any of the following are a problem, this role may not be for you.
• Positive Attitude: We are a supportive, kind team that seeks members that treat each other and clients with respect.
• Adaptability: The digital marketing world changes fast. If you’re not flexible and excited by change, you won’t thrive here.
• Passion & Purpose: We want people who are passionate about their work and motivated by a desire to make a positive impact. We’re committed to helping the world, and we expect our team members to share that vision.
Mission Alignment: We sometimes decline clients who don’t align with our company’s mission and values. If you’re not comfortable with this, it’s not the right place for you.
Related
As an Intermediate SEO Specialist, you will:
• Lead client calls and manage client relationships independently, serving as the primary point of contact.
• Develop and propose holistic SEO strategies that align with client KPIs, and then select and implement the tactics to execute those strategies.
• Delegate tasks to team members and external partners, ensuring timely and high-quality completion.
• Coordinate with external partners and cross-departmental teams to execute SEO initiatives and integrate insights from various marketing efforts (EG: social media, email marketing) into a cohesive strategy.
• Collaborate with internal sales and stakeholder teams to understand the impact of SEO on lead generation and sales.
• Plan and execute long-term (quarterly, annual) SEO strategies, including technical and content roadmaps.
Core Competencies & Experience
The successful candidate will have proven experience in the following areas:
• Strategy & Audits:
• Conducting comprehensive audits, including technical, backlink, and content audits.
• Developing and implementing content marketing strategies and persona playbooks.
• Creating comprehensive content roadmaps and outlines.
• Technical SEO & Implementation:
• Working with various CMS platforms and coordinating with development teams on best practices for technical SEO, web infrastructure, and site architecture.
• Managing web migration audits and providing consultation for SEO-led website migrations.
• Executing on-page optimizations and redirect mapping.
• Proficiency with analytics and tracking, including Google Search Console, Google Tag Manager, custom event tracking, and call tracking, as well as third party tools such as Ahrefs, SEMrush, etc.
• Data & Analysis:
• Proficiency with tools like Microsoft Clarity, Agency Analytics, and Looker Studio for reporting and analysis.
• Conducting page performance, CRO, and heat map analysis.
• Emerging SEO Niches:
• A foundational understanding and willingness to learn about emerging SEO fields such as Generative Engine Optimization (GEO), AI Optimization (AIO), Large Language Model Optimization (LLMO), and Answer Engine Optimization (AEO).
• Digital Marketing Acumen:
• A strong understanding of how SEO integrates with other digital marketing channels.
• Familiarity with paid search and social media advertising platforms (EG: Meta, LinkedIn, X/Twitter, Reddit) and the ability to answer basic questions about these channels on client calls.
• Client Management & Communication:
• Leading client meetings and presenting strategy and progress updates.
• Experience delegating tasks and coordinating with internal and external teams.
Ideal Candidate Profile
• 3-5 years of experience in an SEO-focused role, preferably within a digital marketing agency setting or a medium-to-large organization with direct ownership of SEO.
• Self-starter with a proactive approach to problem-solving.
• Excellent communication and interpersonal skills, with the ability to work effectively across departments and with external partners.
• A passion for continuous learning and adapting to a rapidly evolving digital marketing landscape.
• An understanding of the relationship between SEO efforts and the sales/business KPIs.
• Experience with a range of digital marketing & SEO tools – SEMrush, Ahrefs, Google Suite of Tools (GA4, GSC, GTM, GBP, & more), etc.
• Special consideration for candidates with experience using advanced SEO and CRO tools such as Botify, Microsoft Clarity, etc.
Compensation & Benefits
We believe in supporting our team, which is why all benefits are fully paid for by the company and not withheld from your paycheck.
• * Competitive Salary: Range available upon request
• Comprehensive Coverage: Full health, dental, and vision insurance.
• Life & Disability: A life insurance policy valued at 2x your salary, along with both short-term and long-term disability coverage.
• Retirement: 401(k) plan (currently unmatched).
• Health Savings: Flexible Spending Account (FSA).
• Remote/Hybrid Work: We offer flexible in-person office and remote work schedules for candidates local to Raleigh-Durham; Remote candidates should anticipate twice a year trips to North Carolina for in-person meetings.
• Paid Time Off: A competitive PTO plan, with a focus on meeting goals rather than strict attendance tracking.
Our Non-Negotiables
We’re looking for the right fit for our team. If any of the following are a problem, this role may not be for you.
• Positive Attitude: We are a supportive, kind team that seeks members that treat each other and clients with respect.
• Adaptability: The digital marketing world changes fast. If you’re not flexible and excited by change, you won’t thrive here.
• Passion & Purpose: We want people who are passionate about their work and motivated by a desire to make a positive impact. We’re committed to helping the world, and we expect our team members to share that vision.
Mission Alignment: We sometimes decline clients who don’t align with our company’s mission and values. If you’re not comfortable with this, it’s not the right place for you.
Related