Head of TikTok Shop and Social Commerce

Remote Full-time
Job title: Head of TikTok Shop and Social Commerce in USA at Hadley Designs

Company: Hadley Designs

Job description: Are you ready to build a revenue rocket on TikTok Shop?At Hadley Designs, we’re on a mission to fill lives with beauty and inspiration through hundreds of products that help people become their best selves. TikTokShop is our next rocket, 15% of sales today, 50% tomorrow, and we need you to light the fuse.This is your shot to build an empire.Amazon’s locked (70-80% of our revenue), but TikTok Shop is wide open. We’re hunting for a Growth Lead who’s obsessed with turning creators into gold. You’ll unleash 1,000+ new creators monthly, drive $250K in affiliate video sales, and keep 50% posting viral content, all while locking in 10%+ profit margins. Your edge? Supercharging our top 10 VIP affiliates for 10% month-over-month growth. If you thrive on viral chaos, love outsmarting trends, and can rally a creator army, this is your playground. No bureaucracy, just a big budget, a CEO who bets on bold, and a chance to redefine our future.What Winning Looks Like:Six months in, TikTok Shop’s a juggernaut, $250K+ monthly affiliate sales, 1,000+ creators buzzing monthly, 50%+ of our creator army is engaged, and 10%+ margins locked. Our top 10 VIPs are growing 10% MoM because you’ve made them unstoppable. You’ve crafted a creator machine that’s the envy of e-commerce, turning viral hooks into gold and fueling Hadley Designs’ explosive rise.Your Playbook:One Thing:
Turn our army of TikTok creators into a sales machine.

Big Rocks (Own These First):


Recruit 1,000+ new creators/month
Keep 50% posting, spark contests, newsletters, and hype that sticks.
Grow top 10-20 VIPs by 10% MoM, relationships and incentives that kill it.
Nail 10%+ profit margins, scale smart, not sloppy.


Daily Hustle:


Crunch affiliate data weekly to sharpen strategies.
Run TikTok ad campaigns, launch winners, axe losers.
Team up with marketing for creator assets.
Own the affiliate CRM, onboarding, and training updates.
Check in with affiliates, oversee an assistant that communicates with our creators
Brainstorm new sales campaigns
Ride trends, host webinars, audit content, and test incentives, keep it fresh.
Build SOPs and partnerships to stay ahead.
KPIs You’ll Smash:

1,000+ new creators monthly.
$250K affiliate sales monthly.
50% creator engagement.
10%+ profit margin (NI = ((GMV − Costs) / GMV) × 100).
10%+ MoM VIP growth (Growth Rate = ((Current − Previous) / Previous) × 100).
Who You’ll Roll With:

CEO & Head of Marketing - weekly strategy and accountability calls
Apply Now, Own TikTok Shop and Shape Our Future.RequirementsWho You Are:

A social commerce or affiliate ninja (2+ years scaling brands).
Data-sharp, people-magnetic, and insanely creative.
Hungry to innovate, relentless for results, glued to details.
A communicator who owns it solo or with a crew.
Killer English, writing, and organizing chops.
Bonus: AI tool skills & knowledge
BenefitsWhy You’ll Thrive Here:

TikTok Shop’s your kingdom, 15% of our brand sales now, 50% of our sales with your magic tomorrow.
A CEO who’s all-in (with a head of marketing that is wicked smart).
Cash, tools, and freedom, no leash, just trust.
Remote Full Time Work
Flexible Schedule
Regular Interaction with CEO
Established Company doing business for 10+ years
Personal Development
Autonomy of time and schedule


Expected salary:

Location: USA

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