Growth Marketing Specialist (Remote)

Remote Full-time
About the position

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Growth Marketing Specialist. In this role, you will be at the forefront of executing and optimizing growth initiatives across various marketing channels. The position involves collaboration with product, sales, and marketing teams to achieve measurable business impacts. You will focus on data-driven tactics to enhance customer acquisition, cross-sell opportunities, and overall pipeline growth. This cross-functional role demands strong analytical skills and effective communication to drive successful marketing strategies. Your contributions will be instrumental in achieving short-term growth goals in an ever-evolving digital landscape.

Responsibilities
• Plan, launch, and optimize multi-channel marketing campaigns that support short-term growth goals.
• Manage and execute growth-focused webinars and virtual events, applying best practices to maximize engagement and conversion.
• Develop and distribute growth-oriented content across channels to drive engagement and opportunity conversion.
• Organize and maintain marketing assets for scalable and consistent use across campaigns.
• Apply SEO, SEM, and web form strategies to enhance visibility and lead generation.
• Strategize, purchase, and optimize paid media aligned with business objectives and budget; analyze performance data to refine tactics.
• Leverage organic and paid social media strategies to amplify campaign reach and engagement.
• Utilize platforms like Google Analytics and HubSpot to improve campaign performance.
• Design and execute A/B tests to optimize messaging, creative, and conversion rates.
• Analyze marketing performance data to uncover insights and inform ongoing strategy.

Requirements
• Strong analytical skills and experience with A/B testing, SEO, SEM, and content marketing.
• Ability to develop and execute growth strategies across digital channels (paid, organic, email, content, referrals, etc.).
• Proficiency in managing and optimizing campaigns to drive ROI-positive growth.
• Experience partnering with product marketing to activate new growth levers.
• Ownership of funnel metrics (CAC, LTV, conversion rates, retention) to guide strategy and performance iteration.
• Skilled in using analytics tools (Google Analytics, HubSpot, etc.) to identify growth opportunities.
• Collaborative mindset with the ability to work cross-functionally.
• Creative problem solver with a bias for action, experimentation, and continuous improvement.
• Strong communication and project management skills in a fast-paced, tech-driven environment.

Benefits
• Participation in a profit sharing bonus plan.
• Full-time employees eligible for a range of benefits including medical, dental, and vision insurance.
• 401(k) participation with company match.
• Minimum of 10 days of vacation for new employees.
• Sick time based on state requirements.
• 8 Company-paid holidays and 2 personal holidays per year.

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