Google Ads Specialist | AU | WFH

Set-up and Location: WFH / Remote (Philippines)Work Schedule: 8:45 AM – 5:00 PM AESTEmployment Type: Full-timeOur client is a results-focused Australian digital marketing agency supporting small to medium-sized businesses across regional Australia. We're seeking a Google Ads Specialist to create, manage, and optimise paid search campaigns that drive real commercial outcomes.This is not a set-and-forget role. You'll own campaign performance, cost efficiency, and conversion strategy — translating data into clear, actionable insights for our account management team.The Right FitYou're a data storyteller with a commercial mindset. You don't just launch campaigns — you obsess over ROI, adapt quickly to algorithm changes, and communicate results with clarity. You follow briefs precisely (no scope creep!), flag opportunities proactively, and take pride in delivering measurable impact for clients across trades, legal, and professional services.Key ResponsibilitiesCampaign Management & OptimisationManage end-to-end Google Ads campaigns across Search, Display, and Performance MaxConduct keyword research and competitor analysis using Google Keyword PlannerWrite high-performing, on-brief ad copy — strictly aligned to client-requested services/products onlyOptimise campaigns for ROI, lead generation, and sales; manage budgets with commercial disciplineAdvise on landing page requirements (designer builds; you provide strategic direction)Reporting & CollaborationPrepare clear, commercially focused monthly performance reports (impressions, clicks, conversions, share of voice)Support account managers with weekly progress updates and plain-English strategy explanationsStay current with Google algorithm updates, new ad formats, and AI search developments (e.g., AI Overviews)Quality & ComplianceEnsure all campaigns adhere strictly to client briefs, advertise exactly what's requested, no self-directed additionsImplement and monitor conversion tracking; troubleshoot discrepancies with precisionMaintain organised campaign structures and documentation for seamless handoversRequirements3+ years of hands-on Google Ads management experience (agency or SMB portfolio preferred) Google Ads certification (required)Proven track record improving ROI, CPA, or conversion rates for SMB clientsStrong copywriting skills: concise, on-brief, conversion-focused messagingProficiency in Google Analytics (GA4), Keyword Planner, and conversion tracking setupClear, professional English communication; written and verbalSelf-starter who owns workflow, meets deadlines, and flags risks earlyPreferred Qualifications Google Tag Manager experienceLanding page optimisation knowledgeeCommerce campaign management experienceFamiliarity with SEMrush, Ahrefs, or similar competitive intelligence toolsSystems & ToolsMust-Have: Google Ads, Google Analytics (GA4), Google Keyword Planner, Conversion Tracking, Google Tag Manager, SEMrush, Ahrefs, landing page testing toolsMicrosoft 365 / Google Workspace, Zoom/Teams for remote collaborationBenefitsHMO, Dental, and Life Insurance for you + 1 free dependent from day one Paid Leaves: Birthday, Vacation, Medical, and Maternity (up to 6 Vacation Leaves convertible to cash on anniversary)Employee Engagement: Year-End Party, Family Day, Team Building & moreWork on diverse, high-impact projects for respected Australian SMB clientsProfessional development support: certifications, tool training, and upskilling opportunitiesHiring ProcessApplication Review – Resume + certification/portfolio checkTA Interview – 30 mins: technical assessment, scenario questions, cultural fitClient Interview – 30 mins with Account Manager/Creative Lead: portfolio deep-dive, workflow approachFeedback and decisions are typically provided within 24 hours post-client interview.Only shortlisted candidates will be contacted within 24–48 hours of application.Unsuccessful applicants will be kept in our talent pool for future opportunities.Let's Talk. If you're thinking "this sounds like me," it probably is. Click apply.We can't wait to see your work!

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