General Manager -- Roofing Sales & Operations

Remote Full-time
About the position

Farha Roofing is seeking a driven, entrepreneurial General Manager to lead and grow our St. Louis market. This is a leadership role for someone who thrives in sales, understands roofing operations, and wants to build a high-performing team while owning market-level results.
The General Manager will serve as the sales leader, operations driver, and culture setter for the territory.

Responsibilities
• Prospect using multiple channels including networking, referrals, canvassing, and relationship development
• Ensure all company-provided leads are contacted same day
• Close roofing projects (residential and commercial)
• Develop strategic relationships with homeowners, property managers, and commercial clients
• Drive revenue growth and market expansion
• Oversee all roofing projects from sale through completion
• Coordinate with estimating and production teams to ensure job accuracy and profitability
• Ensure proper CRM documentation (JobNimbus )
• Track and manage market-level P&L performance
• Assist with insurance claims when needed
• Hire, train, mentor, and manage sales/project management staff
• Hire and oversee production team members in the market
• Lead and facilitate weekly team meetings
• Create accountability systems for prospecting, follow-up, and closing
• Participate in annual budgeting, sales forecasting, staffing plans, and marketing strategy

Requirements
• Proven experience in roofing sales and/or roofing operations leadership
• Strong closing ability and business development mindset
• Experience managing P&L and driving profitability
• Team leadership and hiring experience
• High accountability and process discipline
• Comfortable working in CRM systems and tracking performance metrics
• Entrepreneurial spirit with ownership mentality

Benefits
• Company vehicle + gas card + expense account
• Paid vacation and holidays
• Additional benefits provided in accordance with company policy

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