General Manager, Marketplace

Remote Full-time
About the Role

Title: General Manager, Marketplace

Reports to: CEO

Location: Remote

CharterUP is hiring a GM, Marketplace to own the Marketplace business end to end and operate hands on across the commercial and product engine. Marketplace was CharterUP's original growth driver, represents a significant portion of company revenue, and remains essential to long term enterprise value. While the organization has expanded into enterprise, multi year shuttle programs and additional components, Marketplace is still in a growth stage. This role carries full accountability for Marketplace performance, including revenue growth, contribution margin, cost of sales, product integration, and operating leverage.

Why We Are Hiring For This Role

We are hiring a product minded, analytics driven General Manager to run Marketplace as a full business. This role is responsible for translating recurring customer pain points into scalable, repeatable solutions, instrumenting performance with rigorous commercial analytics, and building the operating cadence, automation, and mechanisms required to improve efficiency, predictability, and long term enterprise value.

This Is a Business Owner Role

This is a true GM and operator seat. Marketplace Sales will report directly into this role, but the scope extends well beyond sales execution. While sales leadership focuses on frontline execution, coaching, and talent development, the GM owns how the Marketplace business works end to end, including pricing and packaging, funnel design, conversion economics, productization, automation, and operating systems. The role remains deeply embedded in Marketplace workflows and customer feedback loops, with accountability for designing systems that materially improve scale, profitability, and reliability.

How This Role Fits

The GM leads Marketplace Sales while owning the broader Marketplace business architecture across productization, analytics, unit economics, and cross functional execution with Product, Engineering, Data Science, and Operations. This role serves as the single accountable owner for tradeoffs, prioritization, and results, with broad executive partnership as the organization scales. Success is measured by Marketplace growth, margin expansion, operating leverage, and the ability to scale without linear headcount growth.

What You'll Do

Own the Marketplace Business and Product Architecture
• Run Marketplace as a business unit and commercial product portfolio
• Define the Marketplace product strategy in alignment with economic goals
• Design and own the scalable growth model across segments, pricing, packaging, and delivery standards
• Turn recurring customer needs into structured, repeatable productized offerings
• Ensure product roadmap priorities are grounded in margin, automation, and revenue leverage

Lead Product-Driven Scale Across Marketplace Sales
• Establish disciplined feedback loops between Marketplace Sales and Product
• Translate frontline friction and customer signals into prioritized product investments with clear ROI
• Influence roadmap decisions that reduce manual quoting, routing, and booking
• Ensure new capabilities measurably improve conversion, automation rate, and cost of sales

Improve Cost of Sales Through Automation and Workflow Design
• Define which workflows should be automated versus human-assisted
• Expand AI-enabled quoting and conversational workflows
• Increase bookings processed with minimal manual intervention
• Drive scale through systems and product leverage
• Improve cost of sales while strengthening customer experience, retention, and NPS

Instrument Performance and Strengthen Unit Economics
• Establish full visibility into Marketplace performance across funnel metrics, pricing, margin, productivity, and retention
• Implement dashboards and a disciplined operating cadence tied to forward commitments
• Improve forecasting accuracy and economic predictability
• Identify and eliminate margin leakage
• Balance growth with sustainable unit economics and capital efficiency

What You'll Bring
• Experience leading growth, strategy, or general management for a marketplace, two sided platform, or high volume SaaS or tech enabled business
• Direct exposure to P&L ownership or full business unit economics
• Deep partnership experience with Product and Engineering teams
• Strong analytical foundation with comfort in data modeling, experimentation, and metrics driven decision making
• Experience improving pricing, funnel conversion, sales productivity, or operating leverage
• Ability to influence senior stakeholders and drive alignment across functions

Recruiting Process
• Step 1 - Video call: Talent Acquisition interview
• Step 2 - Video call: Hiring Manager interview
• Step 3 - Video call: Team interviews
• Step 4 - Video call: Final Case Study/Presentation
• Step 5 - Offer & Background Check
• Welcome aboard!

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