Fractional Marketing Strategist – Part-Time, Contractor
Job Description:
• own the client inquiry pipeline and monitor monthly inquiry trends
• track and report on key marketing metrics (traffic, inquiries, referral sources, conversion)
• diagnose changes in inquiry volume and recommend adjustments to restore or increase client flow
• coordinate SEO strategy, website improvements, and digital visibility efforts
• oversee Google Business Profile and online reputation systems
• identify and test marketing experiments (ads, landing pages, referral outreach, etc.)
• coordinate with external vendors or contractors executing marketing work
• provide clear monthly reporting and strategic recommendations to leadership
• oversee marketing materials to ensure alignment with brand and strategy
• other duties as assigned
Requirements:
• strong, firsthand knowledge of marketing
• high comfortability with technology and a willingness and ability to learn new platforms, as necessary
• strong knowledge of analytics and reporting, including SEO and Google Analytics
• ability to stay in alignment with brand-specific guidelines
• strong understanding of current effective marketing practices
• strong time management, interpersonal communication, and organizational skills
• high levels of conscientiousness
Benefits:
• No additional benefits associated with contractor roles
Apply tot his job
Apply To this Job
• own the client inquiry pipeline and monitor monthly inquiry trends
• track and report on key marketing metrics (traffic, inquiries, referral sources, conversion)
• diagnose changes in inquiry volume and recommend adjustments to restore or increase client flow
• coordinate SEO strategy, website improvements, and digital visibility efforts
• oversee Google Business Profile and online reputation systems
• identify and test marketing experiments (ads, landing pages, referral outreach, etc.)
• coordinate with external vendors or contractors executing marketing work
• provide clear monthly reporting and strategic recommendations to leadership
• oversee marketing materials to ensure alignment with brand and strategy
• other duties as assigned
Requirements:
• strong, firsthand knowledge of marketing
• high comfortability with technology and a willingness and ability to learn new platforms, as necessary
• strong knowledge of analytics and reporting, including SEO and Google Analytics
• ability to stay in alignment with brand-specific guidelines
• strong understanding of current effective marketing practices
• strong time management, interpersonal communication, and organizational skills
• high levels of conscientiousness
Benefits:
• No additional benefits associated with contractor roles
Apply tot his job
Apply To this Job