Expert Landing Page Designer (Conversion-Focused) for Google PPC – Service Business

Remote Full-time
I am looking for a high-level landing page expert who specializes in conversion optimization for Google Ads traffic.

This is NOT a basic web design project. I need someone who understands lead generation, user psychology, and conversion rate optimization (CRO).

I run a home services company in San Diego (artificial turf and landscaping) and currently drive traffic through Google PPC ads. People are visiting the site, but they are not booking appointments, which means the landing page is not converting.

Your job will be to create a high-converting landing page designed specifically for paid traffic that increases appointment bookings and lead submissions.

Goals of the Landing Page

The page must be optimized to increase:

Appointment bookings

Lead form submissions

Phone calls

Overall conversion rate from Google Ads traffic

Scope of Work

The landing page should include:

Clear conversion-focused headline

Strong call-to-action (Book an Appointment)

Mobile-first design (most traffic is mobile)

Fast loading speed

Trust signals (reviews, licensing, credibility)

Before/after project visuals

Clear explanation of services

Lead capture form and/or appointment booking integration

UX designed specifically for PPC traffic

Requirements

I am looking for someone who has real experience building landing pages that convert paid traffic.

Please apply only if you have experience with:

Google Ads landing pages

Conversion Rate Optimization (CRO)

Lead generation landing pages

Service business funnels

Mobile conversion optimization

When Applying, Please Include

Examples of high-converting landing pages you have created

Any data or results showing conversion improvements

Your process for optimizing landing pages for PPC traffic

Bonus If You Have Experience With

Home services businesses

Appointment booking funnels

Google Ads conversion tracking

A/B testing landing pages

Project Goal

The goal is simple:

Turn website visitors into booked appointments.

I’m looking to build a long-term relationship with the right expert as we continue scaling our Google Ads campaigns.

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