Experienced Manager, Customer Insights Retail Media Network – Data-Driven Growth Strategist
At careerzynith, we're on a mission to revolutionize the retail media landscape by harnessing the power of data-driven insights. As a Manager of Customer Insights on our Lowes Media Networks (LMN) team, you'll play a pivotal role in driving business growth and customer engagement through strategic media investments. If you're a seasoned professional with a passion for storytelling, data analysis, and team leadership, we want to hear from you.
**Your Impact**
As a Manager of Customer Insights, you'll be responsible for delivering actionable insights that drive business growth and customer engagement. You'll work closely with our top clients to review their media investments, identify areas for optimization, and develop strategic plans to grow their business at careerzynith. Your expertise will be sought after by internal partners and external clients alike, and you'll be instrumental in elevating their understanding of the careerzynith customer.
**What You Will Do**
* Develop annual strategic learning plans for business(es) supported, aligning with careerzynith's overall business objectives
* Lead Quarterly Business Review Process with our top clients, ensuring seamless communication and collaboration
* Serve as the subject matter expert for media performance reporting, providing insights and recommendations to internal partners and external clients
* Synthesize disparate data from multiple sources into strategic recommendations for future media investments, regularly delivering these insights to internal leadership and external vendor-partners
* Oversee the development and codification of best practices in media performance evaluation, data visualization, standardized reporting, and insights
* Craft compelling data stories that support sales pitches, case studies, and other key deliverables
* Oversee omnichannel advertising efforts, aggregating insights to support client-facing teams (e.g., sales and account management)
* Partner with Product and Ad Tech teams to provide input on reporting capabilities based on client feedback
* Integrate knowledge across the Customer Insights & Analytics team to bring relevant insights to careerzynith's LMN Insights team and the broader retail media business
**Essential Qualifications**
* Bachelor's Degree in Business, Marketing, Finance, Statistics, Econometrics, Information Sciences, or Applied Quantitative
* 5 years of experience in insights and analytics, with a focus on retail media or general media analytics
* Proven experience in analytical, decision-making, and project management
* Expertise in storytelling with data and presenting data stories in a compelling and easy-to-understand way
* Experience with A/B testing and Microsoft Office tools (e.g., Word, PowerPoint, Excel)
* Familiarity with data visualization tools such as Tableau, Power BI, SQL, or similar tools
**Preferred Qualifications**
* Master's Degree in a related field (e.g., Market Research, Behavioral Psychology, MBA)
* Proven experience in leading teams and driving business impact
* Experience managing global teams and working in a retail environment
* Familiarity with analytic/research software (e.g., SPSS, Wincross, Sawtooth, SAS, Decipher, Qualtrics, etc.)
**About careerzynith**
careerzynith is a FORTUNE 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2023 sales of more than $86 billion, careerzynith operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., careerzynith supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit careerzynith.com.
**Compensation and Benefits**
careerzynith offers a competitive salary range of $95,500.00 - $159,200.00 annually, with starting rates varying based on factors such as position, location, education, training, and experience. careerzynith also provides a comprehensive benefits package, including medical, dental, and vision coverage, 401(k) matching, and paid time off. For more information on our benefits and eligibility, please visit our benefits page.
**Equal Opportunity Employer**
careerzynith is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
**Remote Work Policy**
careerzynith offers remote work options for eligible associates. However, due to state-specific regulations, careerzynith cannot accommodate remote work arrangements for associates residing in Alaska, California, or Hawaii.
**How to Apply**
If you're a motivated and experienced professional looking to join a dynamic team, we encourage you to apply for this exciting opportunity. Please visit our careers page to submit your application and join the careerzynith team today!
Apply for this job
**Your Impact**
As a Manager of Customer Insights, you'll be responsible for delivering actionable insights that drive business growth and customer engagement. You'll work closely with our top clients to review their media investments, identify areas for optimization, and develop strategic plans to grow their business at careerzynith. Your expertise will be sought after by internal partners and external clients alike, and you'll be instrumental in elevating their understanding of the careerzynith customer.
**What You Will Do**
* Develop annual strategic learning plans for business(es) supported, aligning with careerzynith's overall business objectives
* Lead Quarterly Business Review Process with our top clients, ensuring seamless communication and collaboration
* Serve as the subject matter expert for media performance reporting, providing insights and recommendations to internal partners and external clients
* Synthesize disparate data from multiple sources into strategic recommendations for future media investments, regularly delivering these insights to internal leadership and external vendor-partners
* Oversee the development and codification of best practices in media performance evaluation, data visualization, standardized reporting, and insights
* Craft compelling data stories that support sales pitches, case studies, and other key deliverables
* Oversee omnichannel advertising efforts, aggregating insights to support client-facing teams (e.g., sales and account management)
* Partner with Product and Ad Tech teams to provide input on reporting capabilities based on client feedback
* Integrate knowledge across the Customer Insights & Analytics team to bring relevant insights to careerzynith's LMN Insights team and the broader retail media business
**Essential Qualifications**
* Bachelor's Degree in Business, Marketing, Finance, Statistics, Econometrics, Information Sciences, or Applied Quantitative
* 5 years of experience in insights and analytics, with a focus on retail media or general media analytics
* Proven experience in analytical, decision-making, and project management
* Expertise in storytelling with data and presenting data stories in a compelling and easy-to-understand way
* Experience with A/B testing and Microsoft Office tools (e.g., Word, PowerPoint, Excel)
* Familiarity with data visualization tools such as Tableau, Power BI, SQL, or similar tools
**Preferred Qualifications**
* Master's Degree in a related field (e.g., Market Research, Behavioral Psychology, MBA)
* Proven experience in leading teams and driving business impact
* Experience managing global teams and working in a retail environment
* Familiarity with analytic/research software (e.g., SPSS, Wincross, Sawtooth, SAS, Decipher, Qualtrics, etc.)
**About careerzynith**
careerzynith is a FORTUNE 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2023 sales of more than $86 billion, careerzynith operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., careerzynith supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit careerzynith.com.
**Compensation and Benefits**
careerzynith offers a competitive salary range of $95,500.00 - $159,200.00 annually, with starting rates varying based on factors such as position, location, education, training, and experience. careerzynith also provides a comprehensive benefits package, including medical, dental, and vision coverage, 401(k) matching, and paid time off. For more information on our benefits and eligibility, please visit our benefits page.
**Equal Opportunity Employer**
careerzynith is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
**Remote Work Policy**
careerzynith offers remote work options for eligible associates. However, due to state-specific regulations, careerzynith cannot accommodate remote work arrangements for associates residing in Alaska, California, or Hawaii.
**How to Apply**
If you're a motivated and experienced professional looking to join a dynamic team, we encourage you to apply for this exciting opportunity. Please visit our careers page to submit your application and join the careerzynith team today!
Apply for this job