Experienced Full Stack Marketing Leader – Digital Customer Growth Strategy
At careerzynith, we're committed to empowering our customers, colleagues, and communities to progress in incredible ways. As a Senior Manager on our Digital Customer Growth Team, you'll play a pivotal role in shaping the future of customer experience and driving business growth. If you're a strategic thinker with a passion for customer-centric marketing, we want to hear from you.
**About careerzynith**
careerzynith is a global leader in payments and commerce, with a rich history of innovation and customer satisfaction. Our commitment to backing our customers, communities, and colleagues is at the heart of everything we do. We're proud to be a diverse and inclusive community, where everyone feels seen, heard, and valued.
**The Digital Customer Growth Team**
Our team is dedicated to delivering customer-centric treatments that expand and deepen our relationship with existing Small Business and Middle Market Card Members. As a Senior Manager, you'll lead strategic projects for revenue-critical programs and ongoing product channel management across treatments such as Card Upgrade/Cross-Sell, Lending Enrollments/Pricing, and more. You'll have the opportunity to structure how we engage with our Small Business Customers through their primary digital Customer portal, "My Card Account – MYCA" and "Blueprint as a Small Business Homepage."
**Responsibilities**
As a Senior Manager on our Digital Customer Growth Team, you'll be responsible for:
- **Leading Creative Development**: Collaborate with creative agencies and cross-functional partners to execute campaigns for the MYCA web, mobile channel, and Blueprint Homepage.
- **Managing Test & Learn Curriculum**: Ideate tests, create implementation strategies, organize, and track results to drive continuous program optimization and improvement.
- **Partnering Across the Organization**: Work with Product, Enterprise Digital, Analytics, Risk, and other teams to understand product-related changes or enhancements and translate them into effective marketing campaigns.
- **Leveraging Data and Customer Insights**: Drive channel effectiveness and improve marketing treatments by leveraging data and customer insights.
- **Collaborating with Internal Partners**: Work closely with internal partners on targeting, product offering, and customer behavior/insights to identify and address opportunities to support and grow the Treatments in your portfolio.
**Minimum Qualifications**
To succeed in this role, you'll need:
- **Data-Driven Strategic Thinking**: A growth mindset and track record of developing customer-first marketing strategies that unlock growth.
- **Complex Process Management**: Ability to manage several inter-related pieces of complex processes with a heavy focus on attention to detail.
- **Thought Leadership**: Proven success in leveraging customer insights and innovative thinking to deliver best-in-class customer experiences.
- **Exceptional Relationship Skills**: Proactive collaboration, seeking input, and understanding others' goals to bring out the best for the business.
- **Effective Communication**: Strong interpersonal, oral, and written communication skills.
- **Results-Driven**: Exceptional sense of accountability and ownership.
- **Ambiguity Tolerance**: Comfortable working in 'white space' and navigating ambiguity.
- **Storytelling**: Ability to package information and tell a story to different levels of audiences.
- **Positive Energy**: Positive energy and enthusiasm with a "can-do" attitude and strong sense of humor.
- **Relevant Work Experience**: Minimum 3-5 years of relevant work experience.
**Qualifications**
As a Senior Manager on our Digital Customer Growth Team, you'll enjoy a competitive salary range of $80,000.00 to $155,000.00 annually, plus bonus benefits. You'll also have access to a range of benefits, including:
- **Competitive Base Salaries**
- **Bonus Incentives**
- **6% Company Match on Retirement Savings Plan**
- **Free Financial Coaching and Financial Well-being Support**
- **Comprehensive Medical, Dental, Vision, Life Insurance, and Disability Benefits**
- **Flexible Working Model with Hybrid, Onsite, or Virtual Arrangements**
- **20 Weeks Paid Parental Leave for All Parents**
- **Free Access to Global On-Site Wellness Centers**
- **Free and Confidential Counseling Support**
- **Career Development and Training Opportunities**
**About careerzynith's Culture and Values**
At careerzynith, we're committed to creating a culture of inclusivity, diversity, and respect. We believe in empowering our colleagues to thrive, professionally and personally, and we're proud to offer a range of benefits and programs that support their holistic well-being. Our Amex Flex working model provides greater flexibility to colleagues while preserving the important aspects of our unique in-person culture.
**How to Apply**
If you're a strategic thinker with a passion for customer-centric marketing, we want to hear from you. Apply now to join our Digital Customer Growth Team and help shape the future of customer experience at careerzynith.
Apply Job!
Apply for this job
**About careerzynith**
careerzynith is a global leader in payments and commerce, with a rich history of innovation and customer satisfaction. Our commitment to backing our customers, communities, and colleagues is at the heart of everything we do. We're proud to be a diverse and inclusive community, where everyone feels seen, heard, and valued.
**The Digital Customer Growth Team**
Our team is dedicated to delivering customer-centric treatments that expand and deepen our relationship with existing Small Business and Middle Market Card Members. As a Senior Manager, you'll lead strategic projects for revenue-critical programs and ongoing product channel management across treatments such as Card Upgrade/Cross-Sell, Lending Enrollments/Pricing, and more. You'll have the opportunity to structure how we engage with our Small Business Customers through their primary digital Customer portal, "My Card Account – MYCA" and "Blueprint as a Small Business Homepage."
**Responsibilities**
As a Senior Manager on our Digital Customer Growth Team, you'll be responsible for:
- **Leading Creative Development**: Collaborate with creative agencies and cross-functional partners to execute campaigns for the MYCA web, mobile channel, and Blueprint Homepage.
- **Managing Test & Learn Curriculum**: Ideate tests, create implementation strategies, organize, and track results to drive continuous program optimization and improvement.
- **Partnering Across the Organization**: Work with Product, Enterprise Digital, Analytics, Risk, and other teams to understand product-related changes or enhancements and translate them into effective marketing campaigns.
- **Leveraging Data and Customer Insights**: Drive channel effectiveness and improve marketing treatments by leveraging data and customer insights.
- **Collaborating with Internal Partners**: Work closely with internal partners on targeting, product offering, and customer behavior/insights to identify and address opportunities to support and grow the Treatments in your portfolio.
**Minimum Qualifications**
To succeed in this role, you'll need:
- **Data-Driven Strategic Thinking**: A growth mindset and track record of developing customer-first marketing strategies that unlock growth.
- **Complex Process Management**: Ability to manage several inter-related pieces of complex processes with a heavy focus on attention to detail.
- **Thought Leadership**: Proven success in leveraging customer insights and innovative thinking to deliver best-in-class customer experiences.
- **Exceptional Relationship Skills**: Proactive collaboration, seeking input, and understanding others' goals to bring out the best for the business.
- **Effective Communication**: Strong interpersonal, oral, and written communication skills.
- **Results-Driven**: Exceptional sense of accountability and ownership.
- **Ambiguity Tolerance**: Comfortable working in 'white space' and navigating ambiguity.
- **Storytelling**: Ability to package information and tell a story to different levels of audiences.
- **Positive Energy**: Positive energy and enthusiasm with a "can-do" attitude and strong sense of humor.
- **Relevant Work Experience**: Minimum 3-5 years of relevant work experience.
**Qualifications**
As a Senior Manager on our Digital Customer Growth Team, you'll enjoy a competitive salary range of $80,000.00 to $155,000.00 annually, plus bonus benefits. You'll also have access to a range of benefits, including:
- **Competitive Base Salaries**
- **Bonus Incentives**
- **6% Company Match on Retirement Savings Plan**
- **Free Financial Coaching and Financial Well-being Support**
- **Comprehensive Medical, Dental, Vision, Life Insurance, and Disability Benefits**
- **Flexible Working Model with Hybrid, Onsite, or Virtual Arrangements**
- **20 Weeks Paid Parental Leave for All Parents**
- **Free Access to Global On-Site Wellness Centers**
- **Free and Confidential Counseling Support**
- **Career Development and Training Opportunities**
**About careerzynith's Culture and Values**
At careerzynith, we're committed to creating a culture of inclusivity, diversity, and respect. We believe in empowering our colleagues to thrive, professionally and personally, and we're proud to offer a range of benefits and programs that support their holistic well-being. Our Amex Flex working model provides greater flexibility to colleagues while preserving the important aspects of our unique in-person culture.
**How to Apply**
If you're a strategic thinker with a passion for customer-centric marketing, we want to hear from you. Apply now to join our Digital Customer Growth Team and help shape the future of customer experience at careerzynith.
Apply Job!
Apply for this job