Experienced Fractional CFO – E-commerce / Wholesale (Cash, Profit & Cost Control)
We are a growing e-commerce and wholesale business looking for an experienced fractional CFO or senior finance professional to work with us on a monthly, part-time basis.
At this stage, our goal is to get a strong, external financial view of the business, specifically around cost control, profitability, and cash flow discipline.
This is not a junior role. We are looking for someone who can challenge assumptions, scrutinize costs, and push profit and cash flow to remain a priority as we grow.
What We Need Support With
This role is focused on financial clarity and commercial discipline, not bookkeeping.
Key areas include:
Reviewing and scrutinizing business costs
Identifying inefficiencies, leakage, and improvement opportunities
Cash flow forecasting and cash management
Stock & inventory forecasting, linked to lead times and cash impact
Margin analysis across products and channels
Helping us pressure-test growth plans from a profit and cash perspective
Monthly working sessions to review numbers and agree clear next actions
Engagement & Time Commitment
Once per month
1–2 days per month
Initial engagement focused on assessment and recommendations
Potential for ongoing work if the fit is right
Ideal Background
We are looking for someone who:
Has strong experience in e-commerce and/or wholesale businesses
Has worked as a CFO, Head of Finance, or senior finance lead
Is confident reviewing costs and challenging founders constructively
Understands inventory-driven cash cycles
Is practical, commercial, and decisive
Has experience working with small but growing companies
Experience Requirements
Relevant finance experience
Proven experience with:
Cost control & profitability analysis
Cash flow forecasting
Inventory / stock-based businesses
E-commerce, wholesale, or retail experience required
To Apply please include:
A brief summary of your e-commerce / wholesale experience
Examples of how you’ve identified cost savings or improved cash flow
Apply Now
Apply Now
At this stage, our goal is to get a strong, external financial view of the business, specifically around cost control, profitability, and cash flow discipline.
This is not a junior role. We are looking for someone who can challenge assumptions, scrutinize costs, and push profit and cash flow to remain a priority as we grow.
What We Need Support With
This role is focused on financial clarity and commercial discipline, not bookkeeping.
Key areas include:
Reviewing and scrutinizing business costs
Identifying inefficiencies, leakage, and improvement opportunities
Cash flow forecasting and cash management
Stock & inventory forecasting, linked to lead times and cash impact
Margin analysis across products and channels
Helping us pressure-test growth plans from a profit and cash perspective
Monthly working sessions to review numbers and agree clear next actions
Engagement & Time Commitment
Once per month
1–2 days per month
Initial engagement focused on assessment and recommendations
Potential for ongoing work if the fit is right
Ideal Background
We are looking for someone who:
Has strong experience in e-commerce and/or wholesale businesses
Has worked as a CFO, Head of Finance, or senior finance lead
Is confident reviewing costs and challenging founders constructively
Understands inventory-driven cash cycles
Is practical, commercial, and decisive
Has experience working with small but growing companies
Experience Requirements
Relevant finance experience
Proven experience with:
Cost control & profitability analysis
Cash flow forecasting
Inventory / stock-based businesses
E-commerce, wholesale, or retail experience required
To Apply please include:
A brief summary of your e-commerce / wholesale experience
Examples of how you’ve identified cost savings or improved cash flow
Apply Now
Apply Now