Email Marketing Manager - Full time
Role Overview
The Email Marketing Manager is responsible for growing email-driven revenue across both ecosystems.
This is not just a campaign execution role; you will own results. Performance is measured by revenue impact and automation growth.
The role is suitable for both strong mid-level specialists and experienced email marketers ready to take full ownership.
Key Responsibilities
- Grow total email revenue across Canaflora and OnlyBlooms brands.
- Build and optimize lifecycle automations (Welcome, Abandoned Checkout, Post-Purchase, Win Back, etc.).
- Increase automation revenue share.
- Plan and execute campaigns across brands.
- Improve segmentation and monetization of subscriber lists.
- Run structured weekly experiments (A/B tests, offer testing, timing tests).
- Track and report on revenue performance and KPIs.
Success Metrics (KPIs)
- Total Email Revenue.
- Automation Revenue Percentage.
- Net List Growth.
- Month-over-month revenue growth trend.
- Clear weekly reporting and accountability.
Weekly Reporting (Monday, 10:00 AM EST)
- Weekly email revenue.
- Automation revenue percentage.
- Net list growth.
- Experiment executed.
- Key learnings.
- Priority for the upcoming week.
- Risks or blockers.
Requirements
- 1+ year of hands-on email marketing experience in e-commerce (B2C).
- Experience executing email campaigns and lifecycle flows.
- Understanding of segmentation, campaign execution, and performance metrics.
- Ability to work independently without micromanagement.
- Strong written English.
Nice to Have
- Experience with Shopify Email, Klaviyo, or other ESPs.
- Experience managing multiple brands or stores.
- Experience in seasonal or high-repeat purchase businesses.
- Revenue-driven mindset.
Compensation & Opportunity
- Salary is discussed individually and depends on experience and demonstrated results.
- Performance-based bonus tied to revenue growth.
- Opportunity to grow into a broader retention / CRM leadership role.
Location: Remote - Anywhere
Skills required for this job:
• A/B testing
• Campaign execution
• E-commerce
• Email marketing
• Klaviyo
• Marketing automation
• Performance metrics
Apply Now
Apply Now
The Email Marketing Manager is responsible for growing email-driven revenue across both ecosystems.
This is not just a campaign execution role; you will own results. Performance is measured by revenue impact and automation growth.
The role is suitable for both strong mid-level specialists and experienced email marketers ready to take full ownership.
Key Responsibilities
- Grow total email revenue across Canaflora and OnlyBlooms brands.
- Build and optimize lifecycle automations (Welcome, Abandoned Checkout, Post-Purchase, Win Back, etc.).
- Increase automation revenue share.
- Plan and execute campaigns across brands.
- Improve segmentation and monetization of subscriber lists.
- Run structured weekly experiments (A/B tests, offer testing, timing tests).
- Track and report on revenue performance and KPIs.
Success Metrics (KPIs)
- Total Email Revenue.
- Automation Revenue Percentage.
- Net List Growth.
- Month-over-month revenue growth trend.
- Clear weekly reporting and accountability.
Weekly Reporting (Monday, 10:00 AM EST)
- Weekly email revenue.
- Automation revenue percentage.
- Net list growth.
- Experiment executed.
- Key learnings.
- Priority for the upcoming week.
- Risks or blockers.
Requirements
- 1+ year of hands-on email marketing experience in e-commerce (B2C).
- Experience executing email campaigns and lifecycle flows.
- Understanding of segmentation, campaign execution, and performance metrics.
- Ability to work independently without micromanagement.
- Strong written English.
Nice to Have
- Experience with Shopify Email, Klaviyo, or other ESPs.
- Experience managing multiple brands or stores.
- Experience in seasonal or high-repeat purchase businesses.
- Revenue-driven mindset.
Compensation & Opportunity
- Salary is discussed individually and depends on experience and demonstrated results.
- Performance-based bonus tied to revenue growth.
- Opportunity to grow into a broader retention / CRM leadership role.
Location: Remote - Anywhere
Skills required for this job:
• A/B testing
• Campaign execution
• E-commerce
• Email marketing
• Klaviyo
• Marketing automation
• Performance metrics
Apply Now
Apply Now