District Manager - Construction Equipment
About the role
The District Manager GSA – CE will manage 2 different brands and relative networks in assigned region, driving the dealers in order to grow their and Bobcat business with clear ideas trough a day to day business relationship.
This role will manage (evaluate, develop, support, drive, shape and consult) several exclusive dealer networks of different CE product groups in the region of responsibility, following the company’s overall strategy. The District Manager will drive the brands’ market-presence, share and reputation amongst dealers, customers, opinion-leaders and other stakeholders, while ensuring that profitability goals are met or exceeded.
You'll be responsible for :
Network Development:
Propose network changes / areas for improvement based on analysis of current business processes ; define the plan and the timelines
Constantly monitor, develop and evaluate the dealer network performance and development, based on the company’s strategy and KPIs
Initiate and manage network restructuring processes when necessary.
Dealer support:
Be the first response contact for dealer questions in respect to product, sales and marketing in the daily business
Support dealer and represent the brands in customer visits when necessary
Keep close contact to dealers, to generate mutual trust, profitable business and long term partnership
Drive market appearance:
You will collaborate with the back office to establish brand awareness and market reputation - forming activities such as participation in fairs, road shows, advertising campaigns, press-contacts and others
Monitor, drive and develop the conform market appearance of all sales-partners in respect to facilities and service-fleet branding, online presence, communication, service-personnel work-wear etc
Market Intelligence:
Be the back-office’s ear in the market and monitor/report the development of new trends in pricing, communication, products, customer needs and respective sales tools.
Closely watch the situation in competitors’ distribution networks and try to leverage the insights where possible and advantageous for DICE.
Demand planning & market forecasting:
Plan, discuss and agree a marketing plan with the dealers in the region of responsibility and drive its fulfillment.
Monthly forecast the demand for the districts under responsibility and proactively inform the back office about foreseen demand-changes in the market.
What sets you apart:
Experience / Skills:
Prior experience as area sales manager / district manager / sales manager in the field of construction equipment through exclusive dealer network is a must
Experience in exclusive dealer network management in the industrial goods sector
Understanding of the functionalities within a dealership
Good technical understanding (industrial machinery)
Knowledge of the characteristics of the CE (Construction Equipment) market (in general and regional)
Native German, Fluent English
Ability to Lead the dealer network:
You know how to drive a mature, as well as newly established dealer network in terms of sales, marketing and forecasting (sales and wholesales) both mid and long term, in order to grow market penetration and total turnover
Ability to Lead the dealer network:
You know how to drive a mature, as well as newly established dealer network in terms of sales, marketing and forecasting (sales and wholesales) both mid and long term, in order to grow market penetration and total turnover
Capability to translate market trends into business strategy :
Good skills in interpretation of the market trend and capability to translate it into actions
Ability to drive team spirit:
You’re open minded drive a team spirit, used to work with objectives both set by the company and self in order to define a roadmap to achieve the set goals
Willingness to travel:
Ypu’re willing to travel extensively across the region to meet with the sales partners / dealers
Apply To This Job
The District Manager GSA – CE will manage 2 different brands and relative networks in assigned region, driving the dealers in order to grow their and Bobcat business with clear ideas trough a day to day business relationship.
This role will manage (evaluate, develop, support, drive, shape and consult) several exclusive dealer networks of different CE product groups in the region of responsibility, following the company’s overall strategy. The District Manager will drive the brands’ market-presence, share and reputation amongst dealers, customers, opinion-leaders and other stakeholders, while ensuring that profitability goals are met or exceeded.
You'll be responsible for :
Network Development:
Propose network changes / areas for improvement based on analysis of current business processes ; define the plan and the timelines
Constantly monitor, develop and evaluate the dealer network performance and development, based on the company’s strategy and KPIs
Initiate and manage network restructuring processes when necessary.
Dealer support:
Be the first response contact for dealer questions in respect to product, sales and marketing in the daily business
Support dealer and represent the brands in customer visits when necessary
Keep close contact to dealers, to generate mutual trust, profitable business and long term partnership
Drive market appearance:
You will collaborate with the back office to establish brand awareness and market reputation - forming activities such as participation in fairs, road shows, advertising campaigns, press-contacts and others
Monitor, drive and develop the conform market appearance of all sales-partners in respect to facilities and service-fleet branding, online presence, communication, service-personnel work-wear etc
Market Intelligence:
Be the back-office’s ear in the market and monitor/report the development of new trends in pricing, communication, products, customer needs and respective sales tools.
Closely watch the situation in competitors’ distribution networks and try to leverage the insights where possible and advantageous for DICE.
Demand planning & market forecasting:
Plan, discuss and agree a marketing plan with the dealers in the region of responsibility and drive its fulfillment.
Monthly forecast the demand for the districts under responsibility and proactively inform the back office about foreseen demand-changes in the market.
What sets you apart:
Experience / Skills:
Prior experience as area sales manager / district manager / sales manager in the field of construction equipment through exclusive dealer network is a must
Experience in exclusive dealer network management in the industrial goods sector
Understanding of the functionalities within a dealership
Good technical understanding (industrial machinery)
Knowledge of the characteristics of the CE (Construction Equipment) market (in general and regional)
Native German, Fluent English
Ability to Lead the dealer network:
You know how to drive a mature, as well as newly established dealer network in terms of sales, marketing and forecasting (sales and wholesales) both mid and long term, in order to grow market penetration and total turnover
Ability to Lead the dealer network:
You know how to drive a mature, as well as newly established dealer network in terms of sales, marketing and forecasting (sales and wholesales) both mid and long term, in order to grow market penetration and total turnover
Capability to translate market trends into business strategy :
Good skills in interpretation of the market trend and capability to translate it into actions
Ability to drive team spirit:
You’re open minded drive a team spirit, used to work with objectives both set by the company and self in order to define a roadmap to achieve the set goals
Willingness to travel:
Ypu’re willing to travel extensively across the region to meet with the sales partners / dealers
Apply To This Job